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Norelco G370

Maybe

Shoppers spend $2.2M a year here. But the top 5 brands take 100% of clicks, so Norelco G370 is a Maybe.

Flapen Score
54
54 / 100
Top 22% of 10,978 Beauty & Personal Care niches · +6 vs the category median of 48
Market size
$2.2M/yr831K searches / yr
90-day growth
-2.7%search demand this quarter
Competition
56%top-5 click share · 3 brands · 22 sellers

Flapen Score

Norelco G370 against its category

The dotted line is the Beauty & Personal Care average. Past it, Norelco G370 is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Norelco G370 market on Amazon at a glance

Shoppers on Amazon United States searched for Norelco G370 831K times last year and spent an estimated $2.2M. All 3 brands take every click. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

4.8% of searches ended in a purchase last week.

Shoppers searched for this 831K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -2.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.2M a year.

Searches, last 12 months
831K
Growth, 90 days vs prior 90
-2.7%
Conversion, latest week
4.8%
Market size, estimated
$2.2Ma year
Peak month
July1.5× the quietest month
Top search term
phillips109K searches a year

02 · Price

A sale here is worth $55.69.

Listings sell for $55.69 on average, from $22.00 to $101.71. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At $55.69 that is $56K to $70K a year per listing.

Average price
$55.69inside the $15 to $100 sweet spot
Price range
$22.00–$101.71
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
1,000–1,250
Revenue per listing a year
$56K–$70K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #36 within Men's. It carries 12,121 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
100%
Out of stock, average day
5.7%
Average rank
#36in Men's
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
12,121per listing
Listings tracked
21

04 · Newcomers

Amazon counts 10 of last year's 10 launches as successful.

10 products launched here in the last 12 months. Amazon counts 10 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
10Amazon's first-year sales bar
Average brand age
43 months

Products

Top Norelco G370 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

$0$223K$446K$669K$892K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

22

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

56%

Top 20: 99%

Open market

0%

  • Norelco87%
  • PHILIPS10%
  • Remington3%

Demand

Norelco G370 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Norelco G370 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • phillips109K/yr
  • philips trimmer95K/yr
  • philips trimmer for men81K/yr
  • philips beard trimmer44K/yr
  • phillips trimmer47K/yr
  • philips norelco trimmer36K/yr
  • norelco beard trimmer36K/yr
  • norelco trimmer31K/yr
  • remington trimmer28K/yr
  • phillips beard trimmer for men32K/yr

Reviews and returns

What reviews say buyers love and hate about Norelco G370

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Charging20%−0.11

will not recharge

Not charging

Does not charge

Durability16%−0.11

Broke after a month

Broke in 3 months

Breaks easily

Quality-Overall11%+0.85

Awful quality

a little expensive for build quality

Cheap quality

Functionality-Overall6%−0.04

Not working properly

Didn't work very well

Did not work

Battery Life5%+0.20

Battery doesn't last long

Battery life is terrible

Weak battery

Love

Quality-Overall21%+0.85

The build quality is solid

Amazing Quality

Great quality product with good versatility

Value For Money13%+0.88

Good deal

Worth buying

Amazing value

Ease Of Use8%+0.70

Its easy to clean

EASE OF USE

easy to handle

Battery Life7%+0.20

long battery life

Battery life is great

Battery lasts a long time

Advertised Vs Actual Product5%+0.44

As advertised

As promised

As described

Return

2.2% Return rate 19% Fixable by listing

Functionality-Overall19%██▇▇▇▇

Not working properly

Didn't work very well

Did not work

Charging13%▇▆█▇▇▆

will not recharge

Not charging

Does not charge

Defective Material/Parts9%▆▆██▇▇
Advertised Vs Actual Product9%▇██▇██
Product Condition9%▅▇█▇▇█

Used product

Its not new

The product was used

FAQ

Common Norelco G370 questions

Answered from the same tracked data.