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No Lift Nail Primer

Fail

Shoppers spend an estimated $28K a year here, so No Lift Nail Primer is a Fail.

Flapen Score
29
29 / 100
Ranks 10,692 of 10,978 Beauty & Personal Care niches · −19 vs the category median of 48
Market size
$28K/yr182K searches / yr
90-day growth
-4.4%search demand this quarter
Competition
82%top-5 click share · 11 brands · 26 sellers

Flapen Score

No Lift Nail Primer against its category

The dotted line is the Beauty & Personal Care average. Past it, No Lift Nail Primer is stronger. Inside it, weaker.

29Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The No Lift Nail Primer market on Amazon at a glance

Shoppers on Amazon United States searched for No Lift Nail Primer 182K times last year and spent an estimated $28K. The top 5 brands take 82% of clicks. Demand peaks in Feb. Flapen scores it 29 out of 100, a Fail.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 182K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -4.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months
182K
Growth, 90 days vs prior 90
-4.4%
Conversion, latest week
1.3%
Market size, estimated
$28Ka year
Peak month
February1.8× the quietest month
Top search term
no lift nail primer100K searches a year

02 · Price

A sale here is worth $11.84.

Listings sell for $11.84 on average, from $5.97 to $16.48. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $11.84 that is $6K to $9K a year per listing.

Average price
$11.84under the $15 to $100 sweet spot
Price range
$5.97–$16.48
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
500–750
Revenue per listing a year
$6K–$9K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #77 within Base & Top Coats. It carries 6,756 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
83%
Out of stock, average day
0.0%
Average rank
#77in Base & Top Coats
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
6,756per listing
Listings tracked
12

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
52 months

Products

Top No Lift Nail Primer products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 82% of clicks. A locked shelf that new listings rarely crack.

$0$3K$6K$8K$11K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

26

Est. top-5 brand share

82%

Top 20: 96%

Est. top-5 click share

82%

Top 20: 100%

Open market

14%

  • Cufsdo32%
  • Young Nails19%
  • diamond glaze nail supply16%
  • No Lift Nails10%
  • Mia Secret5%
  • V Beauty Pure4%
  • Open — no brand owns it (5 brands, 14%)

Demand

No Lift Nail Primer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KPrime Day '25Spike '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb · busiest ÷ quietest = 1.8×

Search terms

Top No Lift Nail Primer search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • no lift nail primer100K/yr
  • no lift nails26K/yr
  • no lift primer21K/yr
  • no lift nails primer12K/yr
  • nail primer no lift4K/yr
  • no lift primer nails3K/yr
  • no lift nail primer for acrylic nails4K/yr
  • no lift2K/yr
  • no loft nail primer2K/yr
  • no-lift nail primer acrylic7K/yr

Reviews and returns

What reviews say buyers love and hate about No Lift Nail Primer

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Size-Overall”
0.5%of orders come back
“The brush is tiny tiny”
A buyer, on “Size-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common No Lift Nail Primer questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data