Night Time Face Moisturizer

Shoppers searched for this 176K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved +18.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $175K a year.

Searches, last 12 months

176K

Growth, 90 days vs prior 90

+18.8%

Conversion, latest week

5.6%

Market size, estimated

$175Ka year

Peak month

February1.7× the quietest month

Top search term

night moisturizer71K searches a year

Listings sell for $17.79 on average, from $6.59 to $44.71. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $17.79 that is $4K to $9K a year per listing.

Average price

$17.79inside the $15 to $100 sweet spot

Price range

$6.59–$44.71

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$4K–$9K

Returns

0.7%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #42 within Face Moisturizers. It carries 15,121 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#42in Face Moisturizers

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

15,121per listing

Listings tracked

33

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

69 months