Niacinamide Moisturizer

Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved +20.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $120K a year.

Searches, last 12 months

116K

Growth, 90 days vs prior 90

+20.4%

Conversion, latest week

6.7%

Market size, estimated

$120Ka year

Peak month

October9.1× the quietest month

Top search term

niacinamide cream55K searches a year

Listings sell for $15.34 on average, from $5.86 to $25.11. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $15.34 that is $4K to $8K a year per listing.

Average price

$15.34inside the $15 to $100 sweet spot

Price range

$5.86–$25.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$4K–$8K

Returns

0.5%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #148 within Face Moisturizers. It carries 19,445 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

2.6%

Average rank

#148in Face Moisturizers

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

19,445per listing

Listings tracked

14

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

49 months