Neutrogena Microdermabrasion
MaybeAn estimated 0.9% of orders come back. But the top 5 brands take 94% of clicks, so Neutrogena Microdermabrasion is a Maybe.
- Flapen Score
- 54 / 100Top 22% of 10,978 Beauty & Personal Care niches · +6 vs the category median of 4854
- Market size
- $1.1M/yr207K searches / yr
- 90-day growth
- +4.6%search demand this quarter
- Competition
- 59%top-5 click share · 7 brands · 99 sellers
Flapen Score
Neutrogena Microdermabrasion against its category
The dotted line is the Beauty & Personal Care average. Past it, Neutrogena Microdermabrasion is stronger. Inside it, weaker.
Market
The Neutrogena Microdermabrasion market on Amazon at a glance
Shoppers on Amazon United States searched for Neutrogena Microdermabrasion 207K times last year and spent an estimated $1.1M. The top 5 brands take 94% of clicks. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 10.0% of those searches ended in a purchase.
Shoppers searched for this 207K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.0% of those searches ended in a purchase. Searches in the last 90 days moved +4.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.
- Searches, last 12 months
- 207K
- Growth, 90 days vs prior 90
- +4.6%
- Conversion, latest week
- 10.0%
- Market size, estimated
- $1.1Ma year
- Peak month
- December1.5× the quietest month
- Top search term
- zo skin health exfoliating polish68K searches a year
02 · Price
A sale here is worth $52.71.
Listings sell for $52.71 on average, from $11.45 to $273.16. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,250 to 1,500 of them. At $52.71 that is $66K to $79K a year per listing.
- Average price
- $52.71inside the $15 to $100 sweet spot
- Price range
- $11.45–$273.16
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- $66K–$79K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
68% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #1,169 within Polishes & Scrubs. It carries 3,489 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 68%
- Prime listings
- 79%
- Out of stock, average day
- 4.7%
- Average rank
- #1,169in Polishes & Scrubs
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 3,489per listing
- Listings tracked
- 19
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 77 months
Products
Top Neutrogena Microdermabrasion products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 rising
Sellers
99
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
59%
Top 20: 100%
Open market
2%
- Brand 159%
- Brand 212%
- Brand 310%
- Brand 48%
- Brand 55%
- Brand 64%
- Open — no brand owns it (1 brand, 2%)
Demand
Neutrogena Microdermabrasion search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Neutrogena Microdermabrasion search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- zo skin health exfoliating polish68K/yr
- zo exfoliating polish41K/yr
- tula exfoliating face scrub13K/yr
- nip fab17K/yr
- neutrogena bright boost13K/yr
- face polish11K/yr
- tula face scrub7K/yr
- nip and fab11K/yr
- zo skin exfoliating polish9K/yr
- tula scrub3K/yr
Reviews and returns
What reviews say buyers love and hate about Neutrogena Microdermabrasion
We read the reviews and the return reasons for every product selling here.
“Waste of money”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Neutrogena Microdermabrasion questions
Answered from the same tracked data.