Is neogen cleansing oil profitable to sell on Amazon United States?

The niche generates $26K/yr across 6 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -65.4%. Flapen's verdict: Skip it (33/100).

How competitive is the neogen cleansing oil niche?

5 brands and 13 sellers compete. The top 5 products take 97% of clicks and top 5 brands hold 100% of demand.

When does demand for neogen cleansing oil peak?

Demand peaks in Jan–Sep–Oct–Dec; the busiest month runs 8.4× the quietest.

What does it cost to enter the neogen cleansing oil niche?

Listings span $15.73–$23.68; the average listing price is $18.66 (sweet spot $15–$100). The average incumbent carries 6,553 reviews — the moat a new listing must climb.

neogen cleansing oil

Skip it

Soft demand (-65.4% this quarter) — this niche doesn't clear our bar today.

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Price range

Incredible$15.73–$23.68

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$18.66

avg listing price — sweet spot $15–$100

Conversion

Great7.7%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Bad6,553.17

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$26K

$26K/yr · 18K searches

Competition

Bad97%

top-5 click share — a locked-up shelf

Growth

Bad-65.4%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals Low Review Barrier

According to Flapen's Amazon United States niche tracking, neogen cleansing oil is a $26K/yr Amazon United States market (18K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Sep–Oct–Dec. Verdict: Skip it — 33/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

neogen cleansing oil market data

Units sold / yr: 1K–1K; avg 100–250/product
Revenue / yr: $19K–$23K; units × avg price
Conversion rate: 7.7%
Avg BSR: #316
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 0.0%
Avg brand age: 64 months
Avg seller age: 152 days

Competition & brand share

The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

DERMALOGY by NEOGENLAB78%
ANUA12%
medicube3%
La Roche-Posay3%
Bioderma3%

Demand & seasonality

Weekly Amazon search volume, last 98 weeks — -65.4% search growth over the last 90 days.

Peak months: Jan, Sep, Oct, Dec · busiest ÷ quietest = 8.4×

Open Trend

Top neogen cleansing oil search terms

neogen cleansing oil15K/yr -70.7%5.5% conv.
neogen oil cleanser2K/yr -50.6%3.0% conv.
neogen calming cleansing oil1K/yr -19.5%6.5% conv.
calming cicatree cleansing oil11/yr +0.0%0.0% conv.

All search terms

Top neogen cleansing oil products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

DERMALOGY by NEOGENLAB Calming Cleansing Oil Cica Tree Micellar Formula for Sensitive Skin Deep Makeup & Sunscreen Remover Korean Skincare K-Beauty 10.14 fl oz (300 ml)

DERMALOGY by NEOGENLAB$23.684.5★368 rev

DERMALOGY by NEOGENLAB NEOGEN Calming Cleansing Water Cica Tree Micellar 13.52oz(400ml) for Sensitive Skin/Korean Skin Care/K-Beauty/mild cleansing

DERMALOGY by NEOGENLAB$18.534.3★107 rev

Anua Heartleaf Pore Control Cleansing Oil Pore Cleanser Sebum Care Gentle Melting Oil Cleanser for Face Safe For All Skin Type Daily Hydrating Makeup Remover Korean Skin Care (6.76fl.oz)

ANUA$16.824.4★28,009 rev

medicube Cleansing Oil Zero Pore Blackhead | Makeup Remover for all skin types Daily Moisture Facial Cleanser Low-Irritation | Korean Skin Care (205ml / 6.93 fl.oz)

medicube$15.734.6★815 rev

La Roche-Posay Lipikar AP+ Gentle Foaming Cleansing Oil Gentle Oil Cleanser for Face and Body Formulated with Niacinamide Long-Lasting 24-hour Hydration Fragrance-Free & Soap Free

La Roche-Posay$17.924.7★6,162 rev

Newest

by launch date

medicube Cleansing Oil Zero Pore Blackhead | Makeup Remover for all skin types Daily Moisture Facial Cleanser Low-Irritation | Korean Skin Care (205ml / 6.93 fl.oz)

medicube$15.73815 rev

10mo ago

Bioderma Sensibio Micellar Cleansing Oil 1st Ecobiological Micellar Formula Gentle Face Cleanser That Deeply Cleanses Soothes & Nourishes Skin with Oil-to-Milk Texture Fragrance-Free 5 Fl Oz

Bioderma$19.293,858 rev

2y ago

La Roche-Posay Lipikar AP+ Gentle Foaming Cleansing Oil Gentle Oil Cleanser for Face and Body Formulated with Niacinamide Long-Lasting 24-hour Hydration Fragrance-Free & Soap Free

La Roche-Posay$17.926,162 rev

3y ago

Anua Heartleaf Pore Control Cleansing Oil Pore Cleanser Sebum Care Gentle Melting Oil Cleanser for Face Safe For All Skin Type Daily Hydrating Makeup Remover Korean Skin Care (6.76fl.oz)

ANUA$16.8228,009 rev

3y ago

DERMALOGY by NEOGENLAB Calming Cleansing Oil Cica Tree Micellar Formula for Sensitive Skin Deep Makeup & Sunscreen Remover Korean Skincare K-Beauty 10.14 fl oz (300 ml)

DERMALOGY by NEOGENLAB$23.68368 rev

5y ago

Common questions

Is neogen cleansing oil profitable to sell on Amazon United States?: The niche generates $26K/yr across 6 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -65.4%. Flapen's verdict: Skip it (33/100).
How competitive is the neogen cleansing oil niche?: 5 brands and 13 sellers compete. The top 5 products take 97% of clicks and top 5 brands hold 100% of demand.
When does demand for neogen cleansing oil peak?: Demand peaks in Jan–Sep–Oct–Dec; the busiest month runs 8.4× the quietest.
What does it cost to enter the neogen cleansing oil niche?: Listings span $15.73–$23.68; the average listing price is $18.66 (sweet spot $15–$100). The average incumbent carries 6,553 reviews — the moat a new listing must climb.