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Neem Soap

Fail

Shoppers spend an estimated $58K a year here, so Neem Soap is a Fail.

Flapen Score
45
45 / 100
Ranks 6,474 of 10,978 Beauty & Personal Care niches · −3 vs the category median of 48
Market size
$58K/yr76K searches / yr
90-day growth
-6.3%search demand this quarter
Competition
54%top-5 click share · 16 brands · 164 sellers

Flapen Score

Neem Soap against its category

The dotted line is the Beauty & Personal Care average. Past it, Neem Soap is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Neem Soap market on Amazon at a glance

Shoppers on Amazon United States searched for Neem Soap 76K times last year and spent an estimated $58K. The top 5 brands take 78% of clicks. Demand peaks in Sep–Oct. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 6.0% of those searches ended in a purchase.

Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved -6.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months
76K
Growth, 90 days vs prior 90
-6.3%
Conversion, latest week
6.0%
Market size, estimated
$58Ka year
Peak month
October1.8× the quietest month
Top search term
neem soap37K searches a year

02 · Price

A sale here is worth $12.66.

Listings sell for $12.66 on average, from $2.22 to $24.55. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $12.66 that is $1K to $3K a year per listing.

Average price
$12.66under the $15 to $100 sweet spot
Price range
$2.22–$24.55
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #1,682 within Cleansers. It carries 6,028 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
100%
Out of stock, average day
5.0%
Average rank
#1,682in Cleansers
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
6,028per listing
Listings tracked
23

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
72 months

Products

Top Neem Soap products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 rising

Sellers

164

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

54%

Top 20: 97%

Open market

18%

  • Brand 157%
  • Brand 27%
  • Brand 35%
  • Brand 45%
  • Brand 54%
  • Brand 64%

Demand

Neem Soap search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KPrime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 1.8×

Search terms

Top Neem Soap search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • neem soap37K/yr
  • himalaya soap8K/yr
  • himalayan soap7K/yr
  • neem soap bar7K/yr
  • neem body wash5K/yr
  • neem oil soap3K/yr
  • himalaya soap bars3K/yr
  • himalayan soap bar4K/yr
  • neem soap organic for skin3K/yr

Reviews and returns

What reviews say buyers love and hate about Neem Soap

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Smell”
13%of negative reviews mention “Smell”
0.6%of orders come back
“Smells like bad perfume”
A buyer, on “Smell”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Neem Soap questions

Answered from the same tracked data.