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Neck Strips

Maybe

An estimated 0.8% of orders come back. But demand is soft, at -12.7% this quarter, so Neck Strips is a Maybe.

Flapen Score
57
57 / 100
Top 14% of 10,978 Beauty & Personal Care niches · +9 vs the category median of 48
Market size
$697K/yr374K searches / yr
90-day growth
-12.7%search demand this quarter
Competition
56%top-5 click share · 12 brands · 72 sellers

Flapen Score

Neck Strips against its category

The dotted line is the Beauty & Personal Care average. Past it, Neck Strips is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Neck Strips market on Amazon at a glance

Shoppers on Amazon United States searched for Neck Strips 374K times last year and spent an estimated $697K. The top 5 brands take 79% of clicks. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 12.7% of those searches ended in a purchase.

Shoppers searched for this 374K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.7% of those searches ended in a purchase. Searches in the last 90 days moved -12.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $697K a year.

Searches, last 12 months
374K
Growth, 90 days vs prior 90
-12.7%
Conversion, latest week
12.7%
Market size, estimated
$697Ka year
Peak month
February1.2× the quietest month
Top search term
neck strips116K searches a year

02 · Price

A sale here is worth $14.68.

Listings sell for $14.68 on average, from $4.78 to $45.54. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At $14.68 that is $22K to $29K a year per listing.

Average price
$14.68under the $15 to $100 sweet spot
Price range
$4.78–$45.54
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
1,500–2,000
Revenue per listing a year
$22K–$29K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #1,113 within Women's. It carries 1,384 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
100%
Out of stock, average day
10.3%
Average rank
#1,113in Women's
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
1,384per listing
Listings tracked
20

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Neck Strips products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 rising

Sellers

72

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

56%

Top 20: 100%

Open market

15%

  • Brand 127%
  • Brand 215%
  • Brand 315%
  • Brand 412%
  • Brand 510%
  • Brand 66%
  • Open — no brand owns it (6 brands, 15%)

Demand

Neck Strips search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KPrime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Neck Strips search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • neck strips116K/yr
  • neck strips barber82K/yr
  • barber neck strip59K/yr
  • sanek neck strips34K/yr
  • barber neck strips16K/yr
  • sanek neck strips barber6K/yr
  • barber neck tape5K/yr
  • sanex neck strip8K/yr
  • neck tape barber7K/yr
  • neck strip6K/yr

Reviews and returns

What reviews say buyers love and hate about Neck Strips

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
21%of negative reviews mention “Quality-Overall”
0.8%of orders come back
“Really weak quality”
A buyer, on “Quality-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Neck Strips questions

Answered from the same tracked data.