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Neat Braid Gel

Fail

The top 5 products take 100% of clicks, so Neat Braid Gel is a Fail.

Flapen Score
49
49 / 100
Top 42% of 10,978 Beauty & Personal Care niches · +1 vs the category median of 48
Market size
$326K/yr187K searches / yr
90-day growth
+25.4%search demand this quarter
Competition
100%top-5 click share · 2 brands · 45 sellers

Flapen Score

Neat Braid Gel against its category

The dotted line is the Beauty & Personal Care average. Past it, Neat Braid Gel is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Neat Braid Gel market on Amazon at a glance

Shoppers on Amazon United States searched for Neat Braid Gel 187K times last year and spent an estimated $326K. The top 5 brands take 95% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 7.0% of those searches ended in a purchase.

Shoppers searched for this 187K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved +25.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $326K a year.

Searches, last 12 months
187K
Growth, 90 days vs prior 90
+25.4%
Conversion, latest week
7.0%
Market size, estimated
$326Ka year
Peak month
March1.3× the quietest month
Top search term
neat braid gel110K searches a year

02 · Price

A sale here is worth $25.09.

Listings sell for $25.09 on average, from $13.42 to $51.92. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 2,500 to 3,000 of them. At $25.09 that is $63K to $75K a year per listing.

Average price
$25.09inside the $15 to $100 sweet spot
Price range
$13.42–$51.92
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
2,500–3,000
Revenue per listing a year
$63K–$75K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #404 within Gels. It carries 3,309 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#404in Gels
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
3,309per listing
Listings tracked
4

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
59 months

Products

Top Neat Braid Gel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

2 falling

Sellers

45

Top-5 brand share

95%

Top 20: 95%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 184%
  • Brand 211%
  • Brand 35%
  • Open — no brand owns it (0%)

Demand

Neat Braid Gel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Neat Braid Gel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • neat braid gel110K/yr
  • neat braid22K/yr
  • pure gel13K/yr
  • neat braid conditioning shining gel13K/yr
  • neatbraid11K/yr
  • pure hair gel7K/yr
  • pure neatbraid conditioning shining gel9K/yr
  • pure gel for hair2K/yr
  • neat braiding conditioning shining gel253/yr

Reviews and returns

What reviews say buyers love and hate about Neat Braid Gel

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
21%of negative reviews mention “Color”
0.7%of orders come back
“doesnt turn white like other ones ive tried”
A buyer, on “Color”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Neat Braid Gel questions

Answered from the same tracked data.