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Natural Plant Hair Dye

Fail

Shoppers spend an estimated $18K a year here, so Natural Plant Hair Dye is a Fail.

Flapen Score
46
46 / 100
Ranks 6,013 of 10,978 Beauty & Personal Care niches · −2 vs the category median of 48
Market size
$18K/yr24K searches / yr
90-day growth
+0.3%search demand this quarter
Competition
62%top-5 click share · 11 brands · 13 sellers

Flapen Score

Natural Plant Hair Dye against its category

The dotted line is the Beauty & Personal Care average. Past it, Natural Plant Hair Dye is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Natural Plant Hair Dye market on Amazon at a glance

Shoppers on Amazon United States searched for Natural Plant Hair Dye 24K times last year and spent an estimated $18K. The top 5 brands take 88% of clicks. Demand peaks in Jul–Aug–Sep. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 6.5% of those searches ended in a purchase.

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved +0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18K a year.

Searches, last 12 months
24K
Growth, 90 days vs prior 90
+0.3%
Conversion, latest week
6.5%
Market size, estimated
$18Ka year
Peak month
July3.6× the quietest month
Top search term
bubble plant hair dye11K searches a year

02 · Price

A sale here is worth $11.37.

Listings sell for $11.37 on average, from $7.72 to $21.81. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $11.37 that is $0 to $1K a year per listing.

Average price
$11.37under the $15 to $100 sweet spot
Price range
$7.72–$21.81
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #599 within Hair Coloring Products. It carries 725 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
94%
Out of stock, average day
0.0%
Average rank
#599in Hair Coloring Products
Average rating
4.12 starsAmazon United States average 4.42 stars
Average reviews
725per listing
Listings tracked
18

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
42 months

Products

Top Natural Plant Hair Dye products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 13, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 62% of clicks. Leaders hold, but buyers still shop past them.

$0$881$2K$3K$4K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

13

Est. top-5 brand share

88%

Top 20: 100%

Est. top-5 click share

62%

Top 20: 100%

Open market

9%

  • Axnzp30%
  • YG LianKai28%
  • QUAAM13%
  • WFWJ11%
  • HuaQing6%
  • OUKPANE4%
  • Open — no brand owns it (5 brands, 9%)

Demand

Natural Plant Hair Dye search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep · busiest ÷ quietest = 3.6×

Search terms

Top Natural Plant Hair Dye search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • bubble plant hair dye11K/yr
  • plant hair dye3K/yr
  • natural plant hair dye3K/yr
  • bubble hair dye shampoo1K/yr
  • corzen bubble plant hair dye2K/yr
  • cqrzen bubble plant hair dye928/yr
  • bubble plant hair dye shampoo488/yr
  • natural plant hair dye for grey hair453/yr
  • huang yi natural plant hair dye421/yr
  • plant bubble hair dye434/yr

Reviews and returns

What reviews say buyers love and hate about Natural Plant Hair Dye

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Color”
1.1%of orders come back
“However, black was too dark”
A buyer, on “Color”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Natural Plant Hair Dye questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data