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Natural Body Spray

Maybe

Returns run at only 0.0% of orders. But the top 5 brands take 100% of clicks, so Natural Body Spray is a Maybe.

Flapen Score
55
55 / 100Top 19% of 10,978 Beauty & Personal Care niches · +7 vs the category median of 48
Market size
$273K/yr121K searches / yr
90-day growth
+81.2%search demand this quarter
Competition
94%top-5 click share · 2 brands · 29 sellers

Flapen Score

Natural Body Spray against its category

The dotted line is the Beauty & Personal Care average. Past it, Natural Body Spray is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average
See the method

Market

The Natural Body Spray market on Amazon at a glance

Natural Body Spray is a $273K a year market on Amazon United States, with 121K searches a year. The top 5 brands take 100% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

Demand comes close.

Shoppers search 121K times a year and 5.1% buy. Search demand moved +81.2% in 90 days, so the market is growing into its $273K a year.

Search volume
121K
Search growth, 90 days
+81.2%
Conversion
5.1%
Market size
$273K

02 · Money

The money is thin.

Shoppers bought 5K to 6K units at $44.25 on average, 250 to 500 per product. Units times price is $221K to $266K a year.

Units sold
5K–6K
Units per product
250–500
Average price
$44.25
Units × price
$221K–$266K

03 · Shelf

Brands here are established.

The average listing ranks #167. 100% of listings ship Prime. 71% of the shelf is sponsored, so budget for ads. The average listing is out of stock 4.5% of the time. The average brand has sold here for 61 months.

Average BSR
#167
Prime
100%
Sponsored
71%
Out of stock
4.5%
Average brand age
61 months

Products

Top Natural Body Spray products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Top sellers

by 90-day click share
PHLUR Beach Skin Body Mist 8 Fl Oz - Hair and Body Perfume for Women

PHLUR Beach Skin Body Mist 8 Fl Oz - Hair and Body Perfume for Women

Price
$38.35
Rating
4.1/5
Reviews
192
Age
1y ago
PHLUR Beach Skin Shimmering Body Oil 4 Oz Coconut Vanilla & Sandalwood

PHLUR Beach Skin Shimmering Body Oil 4 Oz Coconut Vanilla & Sandalwood

Price
$44.12
Rating
4.4/5
Reviews
832
Age
3mo ago
Vera Wang Embrace Green Tea and Pear Blossom Body Mist 8 fl oz (Pack of 1) Notes of Earthiness Peony and Sandalwood Womens Fragrance Long Lasting Everyday Fragrance

Vera Wang Embrace Green Tea and Pear Blossom Body Mist 8 fl oz (Pack of 1) Notes of Earthiness Peony and Sandalwood Womens Fragrance Long Lasting Everyday Fragrance

Price
$10.82
Rating
4.1/5
Reviews
11,642
Age
9y ago
Vera Wang Embrace Eau de Toilette Spray for Women Green Tea & Pear Blossom 1 Fl Oz

Vera Wang Embrace Eau de Toilette Spray for Women Green Tea & Pear Blossom 1 Fl Oz

Price
$17.54
Rating
4.4/5
Reviews
1,843
Age
10y ago
PHLUR Sweet Skin Trio ($78 Value) 3 Fl Oz Each

PHLUR Sweet Skin Trio ($78 Value) 3 Fl Oz Each

Price
$65.88
Rating
4.4/5
Reviews
260
Age
10mo ago

Trending

90-day click momentum
PHLUR Island Escape Body Mist Set 3oz Each - Hair and Body Perfume

PHLUR Island Escape Body Mist Set 3oz Each - Hair and Body Perfume

Price
$67.53
Rating
4.4/5
Reviews
48
Age
3mo ago
PHLUR Beach Skin Shimmering Body Oil 4 Oz Coconut Vanilla & Sandalwood

PHLUR Beach Skin Shimmering Body Oil 4 Oz Coconut Vanilla & Sandalwood

Price
$44.12
Rating
4.4/5
Reviews
832
Age
3mo ago
PHLUR Sweet Skin Trio ($78 Value) 3 Fl Oz Each

PHLUR Sweet Skin Trio ($78 Value) 3 Fl Oz Each

Price
$65.88
Rating
4.4/5
Reviews
260
Age
10mo ago
PHLUR Beach Skin Body Mist 8 Fl Oz - Hair and Body Perfume for Women

PHLUR Beach Skin Body Mist 8 Fl Oz - Hair and Body Perfume for Women

Price
$38.35
Rating
4.1/5
Reviews
192
Age
1y ago
Vera Wang Embrace Eau de Toilette Spray for Women Green Tea & Pear Blossom 1 Fl Oz

Vera Wang Embrace Eau de Toilette Spray for Women Green Tea & Pear Blossom 1 Fl Oz

Price
$17.54
Rating
4.4/5
Reviews
1,843
Age
10y ago

Newest

by launch date
PHLUR Beach Skin Shimmering Body Oil 4 Oz Coconut Vanilla & Sandalwood

PHLUR Beach Skin Shimmering Body Oil 4 Oz Coconut Vanilla & Sandalwood

Price
$44.12
Rating
4.4/5
Reviews
832
Age
3mo ago
PHLUR Island Escape Body Mist Set 3oz Each - Hair and Body Perfume

PHLUR Island Escape Body Mist Set 3oz Each - Hair and Body Perfume

Price
$67.53
Rating
4.4/5
Reviews
48
Age
3mo ago
PHLUR Paradise Skin Hair and Body Mist Set ($78 Value)

PHLUR Paradise Skin Hair and Body Mist Set ($78 Value)

Price
$65.48
Rating
4.4/5
Reviews
73
Age
10mo ago
PHLUR Sweet Skin Trio ($78 Value) 3 Fl Oz Each

PHLUR Sweet Skin Trio ($78 Value) 3 Fl Oz Each

Price
$65.88
Rating
4.4/5
Reviews
260
Age
10mo ago
PHLUR Beach Skin Body Mist 8 Fl Oz - Hair and Body Perfume for Women

PHLUR Beach Skin Body Mist 8 Fl Oz - Hair and Body Perfume for Women

Price
$38.35
Rating
4.1/5
Reviews
192
Age
1y ago

Competition

Competition: brands, sellers & click share

The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.

$0$41K$82K$123K$164K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 falling

Sellers

29

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

0%

  • PHLUR92%
  • Vera Wang8%

Demand

Natural Body Spray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 4.1×

Search terms

Top Natural Body Spray search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • phlur beach skin37K/yr
  • beach skin phlur16K/yr
  • non toxic body spray12K/yr
  • natural body spray12K/yr
  • vera wang embrace6K/yr
  • vera wang body spray6K/yr
  • vera wang embrace perfume7K/yr
  • natural body spray for women6K/yr
  • phlur beach skin body mist6K/yr
  • method hair and body mist6K/yr

Reviews and returns

What reviews say buyers love and hate about Natural Body Spray

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Smell47%−0.31

Not a pleasant smell

Way too strong of smell

Scent doesnt last long

Value For Money8%−0.06

Waste of money

way more expensive

Not worth the price

Durability6%

Not long lasting

doesn't last

it only lasts a few seconds

Alcohol Content3%−0.04

Smelled like rubbing alcohol

strong alcohol smell

This smells mostly of alcohol

Size-Overall2%+0.79

The bottle sizes were bigger than I expected

They are larger than I was expecting

Excellent just smaller than the previous order

Love

Smell56%−0.31

Light scent

Great fragrances

Soft fragrance

Value For Money4%−0.06

worth the price

Great value for price

good value for the price

Suitability Hot Weather4%+0.54

carefree days of summer

great for summer

It's perfect for spring/summer 🏝️🌞

Quality-Overall3%+0.38

Great price for quality

The bottle itself is also very nice quality

Good quality

Durability3%

durable plastic that is well made

still wearable for everyday use

lasts all day

Return

0.0% Return rate 7% Fixable by listing

Smell49%▁▁▁█▇▇

Not a pleasant smell

Way too strong of smell

Scent doesnt last long

Brightness/Shine/Glow9%▁▁▁▁█▃
Leak-Proof8%▁▁▁▁▅█

The bottle leaked the first time I used it

leaked when it arrived

Leaks

Advertised Vs Actual Product6%▁▁▁▁▄█

scam listing

Not what was expected

Not what it's discribed as smelling

Oily/Greasy6%▁▁▁▁▇█

Keep looking

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FAQ

Common Natural Body Spray questions

Answered from the same tracked data.