Native Eucalyptus & Mint Shampoo

Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.1% of those searches ended in a purchase. Searches in the last 90 days moved +15.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $108K a year.

Searches, last 12 months

60K

Growth, 90 days vs prior 90

+15.6%

Conversion, latest week

11.1%

Market size, estimated

$108Ka year

Peak month

April2.5× the quietest month

Top search term

native eucalyptus & mint shampoo7K searches a year

Listings sell for $16.31 on average, from $9.22 to $27.58. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $16.31 that is $4K to $8K a year per listing.

Average price

$16.31inside the $15 to $100 sweet spot

Price range

$9.22–$27.58

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

$4K–$8K

Returns

0.4%of orders · Amazon United States median 2.1%

58% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #573 within Shampoo & Conditioner Sets. It carries 11,888 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

58%

Prime listings

92%

Out of stock, average day

0.0%

Average rank

#573in Shampoo & Conditioner Sets

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

11,888per listing

Listings tracked

12

8 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months

8

Successful launches

8Amazon's first-year sales bar

Average brand age

67 months