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Native Body Wash Lilac and White Tea

Fail

The top 5 products take 100% of clicks, so Native Body Wash Lilac and White Tea is a Fail.

Flapen Score
41
41 / 100
Ranks 8,284 of 10,978 Beauty & Personal Care niches · −7 vs the category median of 48
Market size
$131K/yr38K searches / yr
90-day growth
-4.5%search demand this quarter
Competition
100%top-5 click share · 1 brands · 24 sellers

Flapen Score

Native Body Wash Lilac and White Tea against its category

The dotted line is the Beauty & Personal Care average. Past it, Native Body Wash Lilac and White Tea is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Native Body Wash Lilac and White Tea market on Amazon at a glance

Shoppers on Amazon United States searched for Native Body Wash Lilac and White Tea 38K times last year and spent an estimated $131K. The top 5 brands take 72% of clicks. Demand peaks in Aug–Nov. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 26.0% of those searches ended in a purchase.

Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 26.0% of those searches ended in a purchase. Searches in the last 90 days moved -4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $131K a year.

Searches, last 12 months
38K
Growth, 90 days vs prior 90
-4.5%
Conversion, latest week
26.0%
Market size, estimated
$131Ka year
Peak month
November1.5× the quietest month
Top search term
native body wash lilac and white tea12K searches a year

02 · Price

A sale here is worth $13.32.

Listings sell for $13.32 on average, from $10.04 to $16.46. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $13.32 that is $7K to $10K a year per listing.

Average price
$13.32under the $15 to $100 sweet spot
Price range
$10.04–$16.46
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
500–750
Revenue per listing a year
$7K–$10K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #20 within Cleansers. It carries 4,431 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#20in Cleansers
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
4,431per listing
Listings tracked
5

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 74 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
74 months

Products

Top Native Body Wash Lilac and White Tea products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

1 falling

Sellers

24

Top-5 brand share

72%

Top 20: 72%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 172%
  • Brand 228%

Demand

Native Body Wash Lilac and White Tea search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '25Prime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Aug, Nov · busiest ÷ quietest = 1.5×

Search terms

Top Native Body Wash Lilac and White Tea search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • native body wash lilac and white tea12K/yr
  • native body wash lavender8K/yr
  • native lavender body wash6K/yr
  • native body wash lavender and rose4K/yr
  • native lilac and white tea body wash5K/yr
  • native body wash lilac3K/yr

Reviews and returns

What reviews say buyers love and hate about Native Body Wash Lilac and White Tea

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Smell”
39%of negative reviews mention “Smell”
0.7%of orders come back
“this smells awful”
A buyer, on “Smell”39% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Native Body Wash Lilac and White Tea questions

Answered from the same tracked data.