Nail Protector

Shoppers searched for this 143K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved +0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.

Searches, last 12 months

143K

Growth, 90 days vs prior 90

+0.5%

Conversion, latest week

4.9%

Market size, estimated

$54Ka year

Peak month

October1.7× the quietest month

Top search term

nail polish protector for fingers25K searches a year

Listings sell for $7.76 on average, from $4.73 to $15.47. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $7.76 that is $776 to $2K a year per listing.

Average price

$7.76under the $15 to $100 sweet spot

Price range

$4.73–$15.47

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$776–$2K

Returns

1.2%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 9.9% of listings are out of stock. The average listing ranks #254 within Base & Top Coats. It carries 1,372 reviews at 3.90 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

97%

Out of stock, average day

9.9%

Average rank

#254in Base & Top Coats

Average rating

3.90 starsAmazon United States average 4.42 stars

Average reviews

1,372per listing

Listings tracked

29

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

2Amazon's first-year sales bar

Average brand age

43 months