Nail Polish Shaker

Shoppers searched for this 120K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -3.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $116K a year.

Searches, last 12 months

120K

Growth, 90 days vs prior 90

-3.4%

Conversion, latest week

2.4%

Market size, estimated

$116Ka year

Peak month

January1.2× the quietest month

Top search term

nail polish shaker57K searches a year

Listings sell for $40.48 on average, from $7.04 to $130.95. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $40.48 that is $0 to $4K a year per listing.

Average price

$40.48inside the $15 to $100 sweet spot

Price range

$7.04–$130.95

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

2.2%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #665 within Nail Polish. It carries 325 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

97%

Out of stock, average day

5.3%

Average rank

#665in Nail Polish

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

325per listing

Listings tracked

30

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

37 months