Is Nail Pearls profitable to sell on Amazon United States?

Flapen scores Nail Pearls 45 out of 100 on Amazon United States, a Fail. Shoppers spend $168K a year across 20 tracked products. Search demand grew +14.2% in the last 90 days.

How competitive is the Nail Pearls niche on Amazon United States?

13 brands and 17 sellers compete in Nail Pearls on Amazon United States. The top 5 Nail Pearls products take 61% of clicks, and the top 5 brands take 80%.

What do buyers complain about in Nail Pearls?

Nail Pearls buyers on Amazon United States complain most about Adhesion/Stickiness, Size-Overall, and Quality-Overall. An estimated 1.1% of orders come back.

When does demand for Nail Pearls peak?

Search demand for Nail Pearls on Amazon United States is steady all year. The busiest month runs 1.7× the quietest.

What does it cost to enter the Nail Pearls niche?

Nail Pearls sells for $7.91 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $4.53 to $10.65. The average product has 819 reviews, the count a new listing must catch up to.

Nail Pearls

Fail

Prices span $4.53–$10.65, mostly outside the sweet spot, so Nail Pearls is a Fail.

Flapen Score: 45
45 / 100Ranks 6,474 of 10,978 Beauty & Personal Care niches · −3 vs the category median of 48
Market size: $168K/yr303K searches / yr
90-day growth: +14.2%search demand this quarter
Competition: 61%top-5 click share · 13 brands · 17 sellers

Flapen Score

Nail Pearls against its category

The dotted line is the Beauty & Personal Care average. Past it, Nail Pearls is stronger. Inside it, weaker.

45Fail

This niche Category average

See the method

Market

The Nail Pearls market on Amazon at a glance

Shoppers on Amazon United States searched for Nail Pearls 303K times last year and spent an estimated $168K. The top 5 brands take 80% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 7.0% of those searches ended in a purchase.

Shoppers searched for this 303K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved +14.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $168K a year.

Searches, last 12 months: 303K
Growth, 90 days vs prior 90: +14.2%
Conversion, latest week: 7.0%
Market size, estimated: $168Ka year
Peak month: July1.7× the quietest month
Top search term: nail pearls71K searches a year

02 · Price

A sale here is worth $7.91.

Listings sell for $7.91 on average, from $4.53 to $10.65. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $7.91 that is $6K to $8K a year per listing.

Average price: $7.91under the $15 to $100 sweet spot
Price range: $4.53–$10.65
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 20K–25K
Units per listing a year: 750–1,000
Revenue per listing a year: $6K–$8K
Returns: 1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #104 within Nail Art Accessories. It carries 819 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings: 95%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #104in Nail Art Accessories
Average rating: 4.63 starsAmazon United States average 4.42 stars
Average reviews: 819per listing
Listings tracked: 20

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 23 months

Products

Top Nail Pearls products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 rising

Sellers

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

16%

Brand 142%
Brand 222%
Brand 36%
Brand 46%
Brand 54%
Brand 64%
Open — no brand owns it (7 brands, 16%)

Demand

Nail Pearls search demand

Weekly searches over the year, seasonality beneath. Pick a range.

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Nail Pearls search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

nail pearls71K/yr +22.4%7.2% conv.
pearls for nails59K/yr +26.7%8.6% conv.
pearl nail charms42K/yr +22.0%6.0% conv.
perlas para uas27K/yr +9.8%2.5% conv.
nail pearls for nail art22K/yr -19.4%5.9% conv.
pearl nail gems8K/yr +5.7%6.3% conv.
nail art pearls8K/yr +5.5%6.1% conv.
perlitas para uas6K/yr +43.7%1.9% conv.
small pearls for nails7K/yr +16.0%6.8% conv.
mini pearls for nails7K/yr -1.3%6.5% conv.

Reviews and returns

What reviews say buyers love and hate about Nail Pearls

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Quality-Overall”

19%of negative reviews mention “Adhesion/Stickiness”

1.1%of orders come back

“the glue doesnt”

A buyer, on “Adhesion/Stickiness”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

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FAQ

Common Nail Pearls questions

Answered from the same tracked data.

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