Nail Foil
MaybeAn estimated 0.7% of orders come back. But prices span $4.37–$16.03, mostly outside the sweet spot, so Nail Foil is a Maybe.
- Flapen Score
- 55 / 100Top 19% of 10,978 Beauty & Personal Care niches · +7 vs the category median of 4855
- Market size
- $227K/yr995K searches / yr
- 90-day growth
- -5.3%search demand this quarter
- Competition
- 40%top-5 click share · 33 brands · 48 sellers
Flapen Score
Nail Foil against its category
The dotted line is the Beauty & Personal Care average. Past it, Nail Foil is stronger. Inside it, weaker.
Market
The Nail Foil market on Amazon at a glance
Shoppers on Amazon United States searched for Nail Foil 995K times last year and spent an estimated $227K. The top 5 brands take 45% of clicks. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 2.8% of those searches ended in a purchase.
Shoppers searched for this 995K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -5.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $227K a year.
- Searches, last 12 months
- 995K
- Growth, 90 days vs prior 90
- -5.3%
- Conversion, latest week
- 2.8%
- Market size, estimated
- $227Ka year
- Peak month
- March1.5× the quietest month
- Top search term
- nail foil306K searches a year
02 · Price
A sale here is worth $8.07.
Listings sell for $8.07 on average, from $4.37 to $16.03. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At $8.07 that is $4K to $6K a year per listing.
- Average price
- $8.07under the $15 to $100 sweet spot
- Price range
- $4.37–$16.03
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $4K–$6K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #204 within Nail Art Accessories. It carries 857 reviews at 4.34 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 0.2%
- Average rank
- #204in Nail Art Accessories
- Average rating
- 4.34 starsAmazon United States average 4.42 stars
- Average reviews
- 857per listing
- Listings tracked
- 40
04 · Newcomers
6 of last year's 13 launches cleared the first-year sales bar.
13 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 13
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Nail Foil products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Duufin 300 Sheets Nail Foils Nail Art Transfer Foil Stickers Laser Flower Color Sheet Adhesive Stickers Paper Starry Sky Stars Black White Lace Design for Nail Art DIY Decoration
- Price
- $9.07
- Rating
- 4.4/5
- Reviews
- 1,506
- Age
- 5y ago

SILPECWEE 20 Rolls Lace Nail Foil White and Black Nail Transfer Foil Flower Nail Art Foils Decals Holographic Foils for Nails Manicure Stickers for DIY Acrylic Nails Decoration
- Price
- $7.13
- Rating
- 4.4/5
- Reviews
- 471
- Age
- 3y ago

Beetles Nail Art Foil Glue 15ml x2 Soak Off UV/LED Gel Polish Adhesive Dual Bottle Nail Art Transfer Glue for Foil Stickers Metallic Patterns Long Lasting DIY Decoration
- Price
- $16.03
- Rating
- 4.5/5
- Reviews
- 199
- Age
- 2y ago

Nail Art Transfer Foils 60 Pieces Animal Print Dried Flowers Mixed Designs
- Price
- $9.93
- Rating
- 4.1/5
- Reviews
- 85
- Age
- 1y ago

GAOY 16ml Nail Foil Glue High Adhesion Foil Transfer Gel for Nail Art Stickers Soak Off UV Light Cure Gel Nail Polish
- Price
- $7.07
- Rating
- 4.6/5
- Reviews
- 395
- Age
- 11mo ago
Trending
estimated 90-day click momentum
WOKOTO 2 Box 20 Rolls Aurora Nail Transfer Foil Sheets - Iridescent Nail Art Foil Stickers Holographic Nail Foils for Manicure Wraps Foil for Nails Pearlescent Designs Transfer Foil Nail Stickers
- Price
- $8.93
- Rating
- 4.2/5
- Reviews
- 3
- Age
- 5mo ago

SPLOCUDU Colorful Cute Daisy Floral Heart Flower Nail Art Stickers Decals 3D Self Adhesive Supplies Design Decoration Accessories for Women and Girls 30 Sheets
- Price
- $7.86
- Rating
- 4.3/5
- Reviews
- 2,559
- Age
- 3y ago

HIWRBDTI 400 PCS Nail Foil - 2.56 x 3.54 Inches Gel Nail Polish Remover Foil Wraps for Nails Soak Off Foils with Pre-attached Lint-Free Cotton Pads for Home and Salon
- Price
- $6.93
- Rating
- 4.4/5
- Reviews
- 82
- Age
- 7mo ago

10Pcs Aurora Nail Foil Laser Nail Transfer Foil for Long Short Acrylic Nails Starry Sky Holographic Nail Art Stickers DIY Manicure Decoration Design Stickers Decals for Women
- Price
- $7.40
- Rating
- 4.2/5
- Reviews
- 14
- Age
- 6mo ago

Flower Nail Art Foil Transfer Stickers Spring Flowers Nails Foils Transfer Decals Flower Nail Decals Nail Art Supplies Starry Sky Paper Nail Adhesive Transfer Slider for Women Manicure Nail Decoration
- Price
- $8.04
- Rating
- 4.4/5
- Reviews
- 25
- Age
- 5mo ago
Newest
by launch date
WOKOTO 2 Box 20 Rolls Aurora Nail Transfer Foil Sheets - Iridescent Nail Art Foil Stickers Holographic Nail Foils for Manicure Wraps Foil for Nails Pearlescent Designs Transfer Foil Nail Stickers
- Price
- $8.93
- Rating
- 4.2/5
- Reviews
- 3
- Age
- 5mo ago

Flower Nail Art Foil Transfer Stickers Spring Flowers Nails Foils Transfer Decals Flower Nail Decals Nail Art Supplies Starry Sky Paper Nail Adhesive Transfer Slider for Women Manicure Nail Decoration
- Price
- $8.04
- Rating
- 4.4/5
- Reviews
- 25
- Age
- 5mo ago

10Pcs Aurora Nail Foil Laser Nail Transfer Foil for Long Short Acrylic Nails Starry Sky Holographic Nail Art Stickers DIY Manicure Decoration Design Stickers Decals for Women
- Price
- $7.40
- Rating
- 4.2/5
- Reviews
- 14
- Age
- 6mo ago

10 Rolls Aurora Nail Foil for Nail Art 3D Clear Nail Foils Laser Glass Fragment Nails Transfer Foil Starry Sky Holographic Nails Art Foils Design Sticker for Women DIY Manicure Decoration Accessories
- Price
- $6.44
- Rating
- 4.0/5
- Reviews
- 26
- Age
- 6mo ago

HIWRBDTI 400 PCS Nail Foil - 2.56 x 3.54 Inches Gel Nail Polish Remover Foil Wraps for Nails Soak Off Foils with Pre-attached Lint-Free Cotton Pads for Home and Salon
- Price
- $6.93
- Rating
- 4.4/5
- Reviews
- 82
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 40% of clicks, no more. An open shelf where new products get seen.
Brands
33 falling
Sellers
48
Est. top-5 brand share
45%
Top 20: 87%
Est. top-5 click share
40%
Top 20: 80%
Open market
51%
- Duufin12%
- beetles Gel Polish12%
- SILPECWEE8%
- UARUOGP7%
- GAOY6%
- BYJKYEN4%
Demand
Nail Foil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Nail Foil search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- nail foil306K/yr
- nail foil transfer sheets145K/yr
- nail foils134K/yr
- nail transfer foil51K/yr
- nail foils transfer nail art81K/yr
- foil nail art41K/yr
- foil for nails27K/yr
- nail art foil32K/yr
- transfer foil for nails32K/yr
- nail foil sheets38K/yr
Reviews and returns
What reviews say buyers love and hate about Nail Foil
We read the reviews and the return reasons for every product selling here.
“Adhesion could be better”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Nail Foil questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









