Nail Drill
MaybeShoppers spend an estimated $18.0M a year here. But the average product has 8,758 reviews to catch up to, so Nail Drill is a Maybe.
- Flapen Score
- 61 / 100Top 7% of 10,978 Beauty & Personal Care niches · +13 vs the category median of 4861
- Market size
- $18.0M/yr13.9M searches / yr
- 90-day growth
- -2.9%search demand this quarter
- Competition
- 53%top-5 click share · 17 brands · 34 sellers
Flapen Score
Nail Drill against its category
The dotted line is the Beauty & Personal Care average. Past it, Nail Drill is stronger. Inside it, weaker.
Market
The Nail Drill market on Amazon at a glance
Shoppers on Amazon United States searched for Nail Drill 13.9M times last year and spent an estimated $18.0M. The top 5 brands take 79% of clicks. Flapen scores it 61 out of 100, a Maybe.
01 · Demand
An estimated 5.3% of those searches ended in a purchase.
Shoppers searched for this 13.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18.0M a year.
- Searches, last 12 months
- 13.9M
- Growth, 90 days vs prior 90
- -2.9%
- Conversion, latest week
- 5.3%
- Market size, estimated
- $18.0Ma year
- Peak month
- July1.4× the quietest month
- Top search term
- nail drill8.3M searches a year
02 · Price
A sale here is worth $24.35.
Listings sell for $24.35 on average, from $8.15 to $64.81. Amazon reports units sold in ranges. This niche sold 600K to 800K a year. The average listing sells 25,000 to 30,000 of them. At $24.35 that is $609K to $731K a year per listing.
- Average price
- $24.35inside the $15 to $100 sweet spot
- Price range
- $8.15–$64.81
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 600K–800K
- Units per listing a year
- 25,000–30,000
- Revenue per listing a year
- $609K–$731K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #15 within False Nails & Accessories. It carries 8,758 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #15in False Nails & Accessories
- Average rating
- 4.47 starsAmazon United States average 4.42 stars
- Average reviews
- 8,758per listing
- Listings tracked
- 30
04 · Newcomers
9 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 9
- Successful launches
- 9Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Nail Drill products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 rising
Sellers
34
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
53%
Top 20: 88%
Open market
19%
- Brand 136%
- Brand 232%
- Brand 35%
- Brand 43%
- Brand 53%
- Brand 63%
Demand
Nail Drill search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Nail Drill search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- nail drill8.3M/yr
- electric nail file878K/yr
- melody susie nail drill730K/yr
- electric nail drill584K/yr
- drill nails machine200K/yr
- nail drill professional525K/yr
- melodysusie330K/yr
- nail file drill101K/yr
- nail dremel231K/yr
- professional nail drill238K/yr
Reviews and returns
What reviews say buyers love and hate about Nail Drill
We read the reviews and the return reasons for every product selling here.
“Broke immediately”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Nail Drill questions
Answered from the same tracked data.









