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Nail Cleaner

Maybe

An estimated 0.7% of orders come back. But the average product has 7,153 reviews to catch up to, so Nail Cleaner is a Maybe.

Flapen Score
55
55 / 100
Top 19% of 10,978 Beauty & Personal Care niches · +7 vs the category median of 48
Market size
$224K/yr363K searches / yr
90-day growth
+16.6%search demand this quarter
Competition
50%top-5 click share · 26 brands · 55 sellers

Flapen Score

Nail Cleaner against its category

The dotted line is the Beauty & Personal Care average. Past it, Nail Cleaner is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nail Cleaner market on Amazon at a glance

Shoppers on Amazon United States searched for Nail Cleaner 363K times last year and spent an estimated $224K. The top 5 brands take 51% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 7.2% of those searches ended in a purchase.

Shoppers searched for this 363K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.2% of those searches ended in a purchase. Searches in the last 90 days moved +16.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $224K a year.

Searches, last 12 months
363K
Growth, 90 days vs prior 90
+16.6%
Conversion, latest week
7.2%
Market size, estimated
$224Ka year
Peak month
June1.3× the quietest month
Top search term
nail cleaner100K searches a year

02 · Price

A sale here is worth $8.61.

Listings sell for $8.61 on average, from $4.00 to $19.73. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At $8.61 that is $6K to $9K a year per listing.

Average price
$8.61under the $15 to $100 sweet spot
Price range
$4.00–$19.73
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
750–1,000
Revenue per listing a year
$6K–$9K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #54 within Tools & Accessories. It carries 7,153 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
3.1%
Average rank
#54in Tools & Accessories
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
7,153per listing
Listings tracked
27

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Nail Cleaner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

Brands

26 rising

Sellers

55

Top-5 brand share

51%

Top 20: 91%

Top-5 click share

50%

Top 20: 90%

Open market

45%

  • Brand 124%
  • Brand 210%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 64%

Demand

Nail Cleaner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Nail Cleaner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nail cleaner100K/yr
  • nail cleaner tool46K/yr
  • under nail cleaner tool42K/yr
  • under nail cleaner30K/yr
  • fingernail cleaner18K/yr
  • toenail cleaner tool14K/yr
  • nail cleaning tool13K/yr
  • limpiador de uas14K/yr
  • revlon nail kit12K/yr
  • toenail cleaner8K/yr

Reviews and returns

What reviews say buyers love and hate about Nail Cleaner

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Quality-Overall”
0.7%of orders come back
“Everything is extremely low quality”
A buyer, on “Quality-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Nail Cleaner questions

Answered from the same tracked data.