Nail Care

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved +0.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.

Searches, last 12 months

2.0M

Growth, 90 days vs prior 90

+0.9%

Conversion, latest week

6.3%

Market size, estimated

$1.4Ma year

Peak month

October2.2× the quietest month

Top search term

nail clipper set641K searches a year

Listings sell for $10.93 on average, from $4.87 to $39.64. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 3,000 to 4,000 of them. At $10.93 that is $33K to $44K a year per listing.

Average price

$10.93under the $15 to $100 sweet spot

Price range

$4.87–$39.64

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

125K–150K

Units per listing a year

3,000–4,000

Revenue per listing a year

$33K–$44K

Returns

0.7%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #14 within Tools & Accessories. It carries 12,904 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#14in Tools & Accessories

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

12,904per listing

Listings tracked

32

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

45 months