Nail Art Pen
PassNail Art Pen scores 66 out of 100, a Pass. Shoppers spend $777K a year here, search demand grew +42.0% this quarter, and returns run at 0.8% of orders.
- Flapen Score
- 66 / 100Top 2% of 10,978 Beauty & Personal Care niches · +18 vs the category median of 4866
- Market size
- $777K/yr2.3M searches / yr
- 90-day growth
- +42.0%search demand this quarter
- Competition
- 45%top-5 click share · 28 brands · 40 sellers
Flapen Score
Nail Art Pen against its category
The dotted line is the Beauty & Personal Care average. Past it, Nail Art Pen is stronger. Inside it, weaker.
Market
The Nail Art Pen market on Amazon at a glance
Nail Art Pen is a $777K a year market on Amazon United States, with 2.3M searches a year. The top 5 brands take 68% of clicks. Demand peaks in Nov–Dec. Flapen scores it 66 out of 100, a Pass.
01 · Demand
Demand is real.
Shoppers search 2.3M times a year and 2.7% buy. Search demand moved +42.0% in 90 days, so the market is growing into its $777K a year.
- Search volume
- 2.3M
- Search growth, 90 days
- +42.0%
- Conversion
- 2.7%
- Market size
- $777K
02 · Money
The money is there.
Shoppers bought 80K to 100K units at $12.34 on average, 1,250 to 1,500 per product. Units times price is $987K to $1.2M a year.
- Units sold
- 80K–100K
- Units per product
- 1,250–1,500
- Average price
- $12.34
- Units × price
- $987K–$1.2M
03 · Shelf
Brands here are young.
The average listing ranks #319. 98% of listings ship Prime. 98% of the shelf is sponsored, so budget for ads. The average listing is out of stock 5.6% of the time. The average brand has sold here for 24 months.
- Average BSR
- #319
- Prime
- 98%
- Sponsored
- 98%
- Out of stock
- 5.6%
- Average brand age
- 24 months
Products
Top Nail Art Pen products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
GELLAKTIK 12 Colors Nail Art Pens Set 3D Nail Polish Pens Quick-Drying Acrylic Paint Markers 0.7mm Dotting Painting Liner Brush for DIY Nail Design Home & Salon Manicure Tools
- Price
- $9.56
- Rating
- 4.4/5
- Reviews
- 1,624
- Age
- 1y ago
Nail Polish Pen Set 4 Colors | Red Naked Pink Soft Pink Apricot | Quick Dry Nail Art Pens | No UV Lamp Needed | Water Based Nail Art Paint | Easy Control Brush Tip for Women DIY Manicure | 5ML Each
- Price
- $9.92
- Rating
- 2.3/5
- Reviews
- 101
- Age
- 5mo ago
SAVILAND One-Step Gel Nail Polish Pens Set: 6 Pearl Pink Blue Colors 3 in 1 Gel Polish Set Base & Color Gel & Top in a Pen for Aurora Effect Easy to Use Travel 4ml (U V Lamp Needed)
- Price
- $16.91
- Rating
- 4.3/5
- Reviews
- 2,204
- Age
- 11mo ago
Beetles 12 Colors Nail Art Pens 0.5mm Fine Line Nail Polish Pens Quick Air Drying Acrylic Paint Markers for Nails Art Design Painting Dotting Liner Brush DIY Home & Salon Manicure Tools
- Price
- $16.06
- Rating
- 4.5/5
- Reviews
- 27,484
- Age
- 11mo ago
Love easy 2 Step Nail Polish Pens Set 6 Pcs Nude Natural Color Builder Base 1 Piece Top Coat Fingernail Toenail Gel Series for Women Hema Free High Gloss Long Last Portable Ideal Gift (U V Needed)
- Price
- $14.47
- Rating
- 3.1/5
- Reviews
- 165
- Age
- 11mo ago
Trending
90-day click momentum
12 Colors Nail Art Marker Pens Set Nail Markers for Nail Art Suitable for Nail Art Nail Painting And Artistic Decorations; Suitable for Both Children And Adults. (12 Colors)
- Price
- $9.44
- Rating
- 4.6/5
- Reviews
- 121
- Age
- 7mo ago
AnyMark 12 Colors Nail Art Pens Set Dual Tip Nail Polish Pens Quick-Dry Acrylic Paint Markers Dotting & Liner Brush for DIY 3D Nail Art Design Manicure Tools
- Price
- $7.12
- Rating
- 4.2/5
- Reviews
- 43
- Age
- 6mo ago
Nail Polish Pen Set 4 Colors | Lavender Nude Beige Dusty Rose Pink | Quick Dry Nail Art Pens | No UV Lamp Needed | Water Based Nail Art Paint | Easy Control Brush Tip for Women DIY Manicure | 5ML Each
- Price
- $9.91
- Rating
- 2.3/5
- Reviews
- 101
- Age
- 3mo ago
Nail Polish Pen Set 4 Colors | Red Naked Pink Soft Pink Apricot | Quick Dry Nail Art Pens | No UV Lamp Needed | Water Based Nail Art Paint | Easy Control Brush Tip for Women DIY Manicure | 5ML Each
- Price
- $9.92
- Rating
- 2.3/5
- Reviews
- 101
- Age
- 5mo ago
SAVILAND One Step Gel Nail Polish Pen Set: 6 Colors Cat Eye 3-in-1 U V Gel Nail Polish Summer Neon Base & Color & Top Gel in One Pen with Nail Magnet Quick Manicure for Cateye Effect Home DIY 4 ml
- Price
- $18.20
- Rating
- 4.3/5
- Reviews
- 2,204
- Age
- 6mo ago
Newest
by launch dateNail Polish Pen Set 4 Colors | Lavender Nude Beige Dusty Rose Pink | Quick Dry Nail Art Pens | No UV Lamp Needed | Water Based Nail Art Paint | Easy Control Brush Tip for Women DIY Manicure | 5ML Each
- Price
- $9.91
- Rating
- 2.3/5
- Reviews
- 101
- Age
- 3mo ago
Nail Polish Pen Set 4 Colors | Red Naked Pink Soft Pink Apricot | Quick Dry Nail Art Pens | No UV Lamp Needed | Water Based Nail Art Paint | Easy Control Brush Tip for Women DIY Manicure | 5ML Each
- Price
- $9.92
- Rating
- 2.3/5
- Reviews
- 101
- Age
- 5mo ago
Mintiml Professional Nail Pen Set 6/12/18 Colors per Set 3 in 1 Nail Polish Pens Colorful Gel Pens for DIY Nail Art Easy Nail Polish Pen for Women Girls (E Set/6pcs)
- Price
- $19.78
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 5mo ago
FREEORR 6 Colors Gel Nail Polish Pen Set 3 IN 1 Glitter Series Colorful Burgundy Blue Pink Purple Nail Polish Pens for Women DIY Nail Art U/V Lamp Needed
- Price
- $15.86
- Rating
- 2.7/5
- Reviews
- 22
- Age
- 5mo ago
dabria Nail Art Pens for Painting Nails 12 Colors Nail Art Markers Set with 0.5 mm Fine Tip Nail Doodle Pens for Girls Kids Women (Standard)
- Price
- $9.96
- Rating
- 4.4/5
- Reviews
- 49
- Age
- 6mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
28 rising
Sellers
40
Top-5 brand share
68%
Top 20: 94%
Top-5 click share
45%
Top 20: 80%
Open market
29%
- GELLAKTIK22%
- Love easy16%
- HHZEYLE13%
- SAVILAND10%
- beetles Gel Polish6%
- NovaCharm4%
Demand
Nail Art Pen search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 17.3×
Search terms
Top Nail Art Pen search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- nail polish pens795K/yr
- nail polish pen149K/yr
- nail polish markers121K/yr
- nail polish pens for women45K/yr
- gel nail polish pens43K/yr
- nail polish pens for kids176K/yr
- nail paint pens89K/yr
- nail polish pens quick dry107K/yr
- nail art markers for kids308K/yr
- nail pens for kids110K/yr
Reviews and returns
What reviews say buyers love and hate about Nail Art Pen
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
easy to break
don't last
broke first use
color are ugly
Colors did not match
Colors were different than they were supposed to be
Cheap quality
Quality. Not what I expected
Bad quality
Did not work
Not functional
It does not work as shown
Dried up
Dried out
A little dry
Love
Easy to hold and use
easy to remove
Easy and convenient
Color is exact
Beautiful colors
Bright Colors
Good quality nail tool
Excellent product
The quality and price was also very reasonable
Great designs
They are sleek
Fun for creative designs
The paint goes on smoothly
Great quality and easy to paint with
The paint in these markers is excellent
Return
0.8% Return rate 39% Fixable by listing
Did not work
Not functional
It does not work as shown
color are ugly
Colors did not match
Colors were different than they were supposed to be
The paint comes right off after it dries
Getting the right amount of paint is a bit tricky
Paint doesnt stay on
Cheap quality
Quality. Not what I expected
Bad quality
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Bio Oil Lotion
$654K/yr+95.9%
Glossier Futuredew Serum
$344K/yr+383.6%
Press on Toenails
$2.4M/yr+79.4%
Skulta Deep Peptide Eye Mask
$58K/yr>1,000%
Mineral Sunscreen Spray
$3.8M/yr+183.8%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Nail Art Pen questions
Answered from the same tracked data.