Nail Art Paint
MaybeAn estimated 0.8% of orders come back. But shoppers spend an estimated $70K a year here, so Nail Art Paint is a Maybe.
- Flapen Score
- 51 / 100Top 34% of 10,978 Beauty & Personal Care niches · +3 vs the category median of 4851
- Market size
- $70K/yr250K searches / yr
- 90-day growth
- -2.5%search demand this quarter
- Competition
- 31%top-5 click share · 39 brands · 53 sellers
Flapen Score
Nail Art Paint against its category
The dotted line is the Beauty & Personal Care average. Past it, Nail Art Paint is stronger. Inside it, weaker.
Market
The Nail Art Paint market on Amazon at a glance
Shoppers on Amazon United States searched for Nail Art Paint 250K times last year and spent an estimated $70K. The top 5 brands take 54% of clicks. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 2.4% of those searches ended in a purchase.
Shoppers searched for this 250K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -2.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.
- Searches, last 12 months
- 250K
- Growth, 90 days vs prior 90
- -2.5%
- Conversion, latest week
- 2.4%
- Market size, estimated
- $70Ka year
- Top search term
- nail art paint27K searches a year
02 · Price
A sale here is worth $11.62.
Listings sell for $11.62 on average, from $4.37 to $49.71. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $11.62 that is $1K to $3K a year per listing.
- Average price
- $11.62under the $15 to $100 sweet spot
- Price range
- $4.37–$49.71
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #180 within Gel Polish. It carries 3,850 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 0.4%
- Average rank
- #180in Gel Polish
- Average rating
- 4.52 starsAmazon United States average 4.42 stars
- Average reviews
- 3,850per listing
- Listings tracked
- 74
04 · Newcomers
9 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 11
- Successful launches
- 9Amazon's first-year sales bar
- Average brand age
- 25 months
Products
Top Nail Art Paint products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 31% of clicks. An open shelf where new products get seen.
Brands
39 falling
Sellers
53
Top-5 brand share
54%
Top 20: 87%
Top-5 click share
31%
Top 20: 59%
Open market
41%
- Brand 124%
- Brand 210%
- Brand 38%
- Brand 46%
- Brand 55%
- Brand 65%
Demand
Nail Art Paint search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.7× · 11 of 12 months tracked
Search terms
Top Nail Art Paint search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- nail art paint27K/yr
- nail embellishments22K/yr
- nail art gel polish19K/yr
- gel nail art polish19K/yr
- gel art nail polish16K/yr
- nail design polish17K/yr
- beetles nail art14K/yr
- adornos para uas12K/yr
- encapsulated nail art11K/yr
- gel polish design nail art10K/yr
Reviews and returns
What reviews say buyers love and hate about Nail Art Paint
We read the reviews and the return reasons for every product selling here.
“Too dark”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Nail Art Paint questions
Answered from the same tracked data.









