Nail

Shoppers searched for this 2.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -2.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $407K a year.

Searches, last 12 months

2.6M

Growth, 90 days vs prior 90

-2.4%

Conversion, latest week

1.5%

Market size, estimated

$407Ka year

Peak month

December1.9× the quietest month

Top search term

nails supplies849K searches a year

Listings sell for $10.67 on average, from $4.11 to $30.76. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 250 to 500 of them. At $10.67 that is $3K to $5K a year per listing.

Average price

$10.67under the $15 to $100 sweet spot

Price range

$4.11–$30.76

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

250–500

Revenue per listing a year

$3K–$5K

Returns

1.0%of orders · Amazon United States median 2.1%

99% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #23 within False Nails & Accessories. It carries 11,883 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

99%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#23in False Nails & Accessories

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

11,883per listing

Listings tracked

98

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

5Amazon's first-year sales bar

Average brand age

34 months