Mythic Oil

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -20.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $946K a year.

Searches, last 12 months

1.0M

Growth, 90 days vs prior 90

-20.0%

Conversion, latest week

3.7%

Market size, estimated

$946Ka year

Peak month

November2.1× the quietest month

Top search term

loreal professional172K searches a year

Listings sell for $25.16 on average, from $7.13 to $48.51. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,500 to 3,000 of them. At $25.16 that is $63K to $75K a year per listing.

Average price

$25.16inside the $15 to $100 sweet spot

Price range

$7.13–$48.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

2,500–3,000

Revenue per listing a year

$63K–$75K

Returns

0.8%of orders · Amazon United States median 2.1%

59% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #167 within Hair Treatment Oils. It carries 7,898 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

59%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#167in Hair Treatment Oils

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

7,898per listing

Listings tracked

17

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

66 months