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Myoglow Neck Lifting Device

Maybe

The top 5 brands take only 39% of clicks. But demand is soft, at -33.6% this quarter, so Myoglow Neck Lifting Device is a Maybe.

Flapen Score
52
52 / 100
Top 29% of 10,978 Beauty & Personal Care niches · +4 vs the category median of 48
Market size
$89K/yr122K searches / yr
90-day growth
-33.6%search demand this quarter
Competition
33%top-5 click share · 52 brands · 265 sellers

Flapen Score

Myoglow Neck Lifting Device against its category

The dotted line is the Beauty & Personal Care average. Past it, Myoglow Neck Lifting Device is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Myoglow Neck Lifting Device market on Amazon at a glance

Shoppers on Amazon United States searched for Myoglow Neck Lifting Device 122K times last year and spent an estimated $89K. The top 5 brands take 39% of clicks. Demand peaks in Jan–Sep–Dec. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

1.4% of searches ended in a purchase last week.

Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -33.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $89K a year.

Searches, last 12 months
122K
Growth, 90 days vs prior 90
-33.6%
Conversion, latest week
1.4%
Market size, estimated
$89Ka year
Peak month
December3.5× the quietest month
Top search term
turkey neck tightening device19K searches a year

02 · Price

A sale here is worth $52.21.

Listings sell for $52.21 on average, from $8.12 to $363.99. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $52.21 that is $0 to $5K a year per listing.

Average price
$52.21inside the $15 to $100 sweet spot
Price range
$8.12–$363.99
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
1.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.7% of listings are out of stock. The average listing ranks #775 within Skin Care Tools. It carries 2,921 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
18.7%
Average rank
#775in Skin Care Tools
Average rating
4.21 starsAmazon United States average 4.42 stars
Average reviews
2,921per listing
Listings tracked
63

04 · Newcomers

Amazon counts 18 of last year's 26 launches as successful.

26 products launched here in the last 12 months. Amazon counts 18 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
26
Successful launches
18Amazon's first-year sales bar
Average brand age
30 months

Products

Top Myoglow Neck Lifting Device products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

$0$3K$5K$8K$11K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

52 rising

Sellers

265

Top-5 brand share

39%

Top 20: 78%

Top-5 click share

33%

Top 20: 69%

Open market

56%

  • Stylia9%
  • MAREE9%
  • DMoose Fitness8%
  • Gold Bond7%
  • Dopsikn5%
  • REVOMADIC5%

Demand

Myoglow Neck Lifting Device search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Sep, Dec · busiest ÷ quietest = 3.5×

Search terms

Top Myoglow Neck Lifting Device search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • turkey neck tightening device19K/yr
  • turkey neck tightener device26K/yr
  • jowl tightening device16K/yr
  • neck lifting device9K/yr
  • ems face muscle stimulator6K/yr
  • ems for face4K/yr
  • emface electronic stimulation face lift6K/yr
  • ems muscle stimulator face4K/yr
  • em face lift machine3K/yr
  • marionette lines treatment device3K/yr

Reviews and returns

What reviews say buyers love and hate about Myoglow Neck Lifting Device

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall13%−0.16

Never worked

Did NOT work

No results

Durability9%−0.10

Broke within a year

Broke right away

died after 3 months

Allergies6%−0.06

Allergic reaction

Skin irritation

Skin reaction

Value For Money6%−0.01

Expensive

Not worth the price

Not worth the cost

Size-Overall4%−0.02

Really tight

Too small

Awkward fit

Love

Ease Of Use13%+0.99

easy to handle

Ease of use

Easy to hold

Quality-Overall11%+0.68

Good quality device

Decent Quality

overall its a high-quality device

Soft Feel9%

Goes on smooth

Feels really good

Makes my skin so soft

Suitability Combination Skin7%+0.64

Great for sensitive skin

It glides smoothly on the skin

works great on my sensitive skin

Value For Money6%−0.01

Amazing value

Cant beat the price

Fair price

Return

1.6% Return rate 25% Fixable by listing

Functionality-Overall26%█▇▇▇▆▆

Never worked

Did NOT work

No results

Advertised Vs Actual Product10%▇▇█▇█▇
Size-Overall9%▄▅▅▆██

Really tight

Too small

Awkward fit

Value For Money8%▆▆█▆▆▇

Expensive

Not worth the price

Not worth the cost

Defective Material/Parts7%██▇▇▇▇

FAQ

Common Myoglow Neck Lifting Device questions

Answered from the same tracked data.