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Myecool Lace Front Wigs Human Hair 13x4

Fail

Shoppers spend an estimated $12K a year here, so Myecool Lace Front Wigs Human Hair 13x4 is a Fail.

Flapen Score
37
37 / 100
Ranks 9,560 of 10,978 Beauty & Personal Care niches · −11 vs the category median of 48
Market size
$12K/yr13K searches / yr
90-day growth
-36.6%search demand this quarter
Competition
58%top-5 click share · 15 brands · 21 sellers

Flapen Score

Myecool Lace Front Wigs Human Hair 13x4 against its category

The dotted line is the Beauty & Personal Care average. Past it, Myecool Lace Front Wigs Human Hair 13x4 is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Myecool Lace Front Wigs Human Hair 13x4 market on Amazon at a glance

Shoppers on Amazon United States searched for Myecool Lace Front Wigs Human Hair 13x4 13K times last year and spent an estimated $12K. The top 5 brands take 65% of clicks. Demand peaks in Oct. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 13K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -36.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $12K a year.

Searches, last 12 months
13K
Growth, 90 days vs prior 90
-36.6%
Conversion, latest week
1.1%
Market size, estimated
$12Ka year
Peak month
October2.0× the quietest month
Top search term
28 inch body wave wig5K searches a year

02 · Price

A sale here is worth $89.44.

Listings sell for $89.44 on average, from $59.08 to $170.10. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $89.44 that is $0 to $9K a year per listing.

Average price
$89.44inside the $15 to $100 sweet spot
Price range
$59.08–$170.10
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$9K
Returns
3.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.8% of listings are out of stock. The average listing ranks #464 within Wigs. It carries 3,104 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
18.8%
Average rank
#464in Wigs
Average rating
4.01 starsAmazon United States average 4.42 stars
Average reviews
3,104per listing
Listings tracked
16

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
20 months

Products

Top Myecool Lace Front Wigs Human Hair 13x4 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

21

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

58%

Top 20: 100%

Open market

30%

  • Brand 122%
  • Brand 219%
  • Brand 310%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Myecool Lace Front Wigs Human Hair 13x4 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

800600Prime Day '24Spike '24Black Friday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 2.0×

Search terms

Top Myecool Lace Front Wigs Human Hair 13x4 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 28 inch body wave wig5K/yr
  • 28 inch body wave lace front wig human hair3K/yr
  • 26 inch frontal wig1K/yr
  • 28 inch frontal wig1K/yr
  • 28 inch frontal wig human hair1K/yr
  • 28 inch straight lace front wig human hair596/yr
  • uloversbeauty lace front wigs human hair83/yr
  • 28in lace frontal wig human hair24/yr

Reviews and returns

What reviews say buyers love and hate about Myecool Lace Front Wigs Human Hair 13x4

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Wig/Artificial Hair Quality”
18%of negative reviews mention “Wig/Artificial Hair Quality”
3.9%of orders come back
“Wig is not as expected”
A buyer, on “Wig/Artificial Hair Quality”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Myecool Lace Front Wigs Human Hair 13x4 questions

Answered from the same tracked data.