Murrays Edgewax

Shoppers searched for this 275K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.2% of those searches ended in a purchase. Searches in the last 90 days moved -5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $270K a year.

Searches, last 12 months

275K

Growth, 90 days vs prior 90

-5.5%

Conversion, latest week

9.2%

Market size, estimated

$270Ka year

Peak month

May3.6× the quietest month

Top search term

gummy edge control87K searches a year

Listings sell for $10.64 on average, from $5.21 to $17.06. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 2,000 to 2,500 of them. At $10.64 that is $21K to $27K a year per listing.

Average price

$10.64under the $15 to $100 sweet spot

Price range

$5.21–$17.06

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

2,000–2,500

Revenue per listing a year

$21K–$27K

Returns

0.9%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #114 within Waxes. It carries 11,136 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

1.4%

Average rank

#114in Waxes

Average rating

4.38 starsAmazon United States average 4.42 stars

Average reviews

11,136per listing

Listings tracked

10

The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

63 months