Multani Mitti

Shoppers searched for this 156K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved +28.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $86K a year.

Searches, last 12 months

156K

Growth, 90 days vs prior 90

+28.1%

Conversion, latest week

6.3%

Market size, estimated

$86Ka year

Peak month

August2.0× the quietest month

Top search term

multani mitti70K searches a year

Listings sell for $8.82 on average, from $5.08 to $15.23. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $8.82 that is $2K to $4K a year per listing.

Average price

$8.82under the $15 to $100 sweet spot

Price range

$5.08–$15.23

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$2K–$4K

Returns

1.2%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.5% of listings are out of stock. The average listing ranks #1,434 within Masks. It carries 5,512 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

10.5%

Average rank

#1,434in Masks

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

5,512per listing

Listings tracked

22

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

60 months