Mugwort Clay Mask
FailShoppers spend an estimated $31K a year here, so Mugwort Clay Mask is a Fail.
- Flapen Score
- 38 / 100Ranks 9,296 of 10,978 Beauty & Personal Care niches · −10 vs the category median of 4838
- Market size
- $31K/yr30K searches / yr
- 90-day growth
- -3.2%search demand this quarter
- Competition
- 85%top-5 click share · 7 brands · 20 sellers
Flapen Score
Mugwort Clay Mask against its category
The dotted line is the Beauty & Personal Care average. Past it, Mugwort Clay Mask is stronger. Inside it, weaker.
Market
The Mugwort Clay Mask market on Amazon at a glance
Shoppers on Amazon United States searched for Mugwort Clay Mask 30K times last year and spent an estimated $31K. The top 5 brands take 97% of clicks. Demand peaks in Jul. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 6.3% of those searches ended in a purchase.
Shoppers searched for this 30K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.
- Searches, last 12 months
- 30K
- Growth, 90 days vs prior 90
- -3.2%
- Conversion, latest week
- 6.3%
- Market size, estimated
- $31Ka year
- Peak month
- July1.8× the quietest month
- Top search term
- mugwort mask19K searches a year
02 · Price
A sale here is worth $15.92.
Listings sell for $15.92 on average, from $8.88 to $27.35. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $15.92 that is $2K to $4K a year per listing.
- Average price
- $15.92inside the $15 to $100 sweet spot
- Price range
- $8.88–$27.35
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$4K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #791 within Masks. It carries 921 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #791in Masks
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 921per listing
- Listings tracked
- 10
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Mugwort Clay Mask products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Im from Mugwort Mask Wash-Off Calming Face Mask with Mugwort Extract Cooling & Soothing Care for Sensitive Skin Korean Skincare 2.46 fl.oz
- Price
- $16.38
- Rating
- 4.4/5
- Reviews
- 58
- Age
- 5mo ago

AXIS-Y Mugwort Pore Clarifying Wash Off Pack - Face Exfoliator Targets Clogged Pores Whitehead & Blackhead Remover - Vegan Korean Skin Care Glass Skin Clay Mask (3.38 fl. oz.)
- Price
- $17.52
- Rating
- 4.5/5
- Reviews
- 305
- Age
- 4y ago

SKINTIFIC Mugwort Clay Stick Mask for Face Redness Soothing & Breakout Control with Centella and Salicylic Acid Gentle Exfoliating Vegan Skincare Wash-Off Facial Mud Mask
- Price
- $11.28
- Rating
- 4.4/5
- Reviews
- 202
- Age
- 1y ago
![[IM FROM] Mugwort Mask 3.88 fl oz | Natural Herb Tea tree Wash-off Cooling and fast Soothing Breakouts for Sensitive skin](https://m.media-amazon.com/images/I/31klp5indpL.jpg)
[IM FROM] Mugwort Mask 3.88 fl oz | Natural Herb Tea tree Wash-off Cooling and fast Soothing Breakouts for Sensitive skin
- Price
- $27.35
- Rating
- 4.6/5
- Reviews
- 923
- Age
- 7y ago

IsNtree Mugwort Calming Clay Mask 100ml 3.38 fl.oz | Korean Skincare | Deep Pore Cleansing & Sebum Control | Soothing Wash-Off Mask for Sensitive Skin | Exfoliates & Refines Texture
- Price
- $15.96
- Rating
- 4.6/5
- Reviews
- 574
- Age
- 7y ago
Trending
estimated 90-day click momentum
Glad2Glow Mugwort Clay Stick Mask Face Pore Cleansing Mud Mask with Centella Oil Control Gentle Exfoliating Vegan Skincare Non-Drying Wash-Off Facial Mud Mask
- Price
- $10.03
- Rating
- 4.7/5
- Reviews
- 28
- Age
- 5mo ago

Im from Mugwort Sheet Mask Calming & Cooling Vegan Face Mask with Mugwort Extract Soothing Care for Sensitive Skin Korean Skincare 0.78 fl.oz / 5 Sheets
- Price
- $16.36
- Rating
- 4.7/5
- Reviews
- 18
- Age
- 1y ago

Im from Mugwort Mask Wash-Off Calming Face Mask with Mugwort Extract Cooling & Soothing Care for Sensitive Skin Korean Skincare 2.46 fl.oz
- Price
- $16.38
- Rating
- 4.4/5
- Reviews
- 58
- Age
- 5mo ago

SKINTIFIC Mugwort Clay Stick Mask for Face Redness Soothing & Breakout Control with Centella and Salicylic Acid Gentle Exfoliating Vegan Skincare Wash-Off Facial Mud Mask
- Price
- $11.28
- Rating
- 4.4/5
- Reviews
- 202
- Age
- 1y ago

Innisfree Super Volcanic Pore Clay Mask | Exfoliating Korean Clay Mask with AHA and Hyaluronic Acid for Oily Skin | Minimizes Pores | Available in Limited Edition and Gift Sets
- Price
- $16.89
- Rating
- 4.6/5
- Reviews
- 2,026
- Age
- 2y ago
Newest
by launch date
Im from Mugwort Mask Wash-Off Calming Face Mask with Mugwort Extract Cooling & Soothing Care for Sensitive Skin Korean Skincare 2.46 fl.oz
- Price
- $16.38
- Rating
- 4.4/5
- Reviews
- 58
- Age
- 5mo ago

Glad2Glow Mugwort Clay Stick Mask Face Pore Cleansing Mud Mask with Centella Oil Control Gentle Exfoliating Vegan Skincare Non-Drying Wash-Off Facial Mud Mask
- Price
- $10.03
- Rating
- 4.7/5
- Reviews
- 28
- Age
- 5mo ago

SKINTIFIC Mugwort Clay Stick Mask for Face Redness Soothing & Breakout Control with Centella and Salicylic Acid Gentle Exfoliating Vegan Skincare Wash-Off Facial Mud Mask
- Price
- $11.28
- Rating
- 4.4/5
- Reviews
- 202
- Age
- 1y ago

Im from Mugwort Sheet Mask Calming & Cooling Vegan Face Mask with Mugwort Extract Soothing Care for Sensitive Skin Korean Skincare 0.78 fl.oz / 5 Sheets
- Price
- $16.36
- Rating
- 4.7/5
- Reviews
- 18
- Age
- 1y ago

Innisfree Super Volcanic Pore Clay Mask | Exfoliating Korean Clay Mask with AHA and Hyaluronic Acid for Oily Skin | Minimizes Pores | Available in Limited Edition and Gift Sets
- Price
- $16.89
- Rating
- 4.6/5
- Reviews
- 2,026
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 85% of clicks. A locked shelf that new listings rarely crack.
Brands
7 rising
Sellers
20
Est. top-5 brand share
97%
Top 20: 100%
Est. top-5 click share
85%
Top 20: 100%
Open market
1%
- I'm from48%
- AXIS-Y18%
- SKINTIFIC18%
- IsNtree11%
- Glad2Glow2%
- Beauty of Joseon2%
- Open — no brand owns it (1 brand, 1%)
Demand
Mugwort Clay Mask search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 1.8×
Search terms
Top Mugwort Clay Mask search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- mugwort mask19K/yr
- im from mugwort mask6K/yr
- mugwort clay mask3K/yr
- isntree clay mask793/yr
- mugwort calming clay mask554/yr
- isntree mugwort clay mask553/yr
- skintific mugwort clay mask612/yr
- mugwort clay mask isntree10/yr
Reviews and returns
What reviews say buyers love and hate about Mugwort Clay Mask
We read the reviews and the return reasons for every product selling here.
“caused redness/irritation”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mugwort Clay Mask questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









