Skip to content

Mothers Day Gift Basket

Fail

Buyers convert on only 0.2% of searches, so Mothers Day Gift Basket is a Fail.

Filters Trending
Flapen Score
47
47 / 100
Ranks 5,544 of 10,978 Beauty & Personal Care niches · −1 vs the category median of 48
Market size
$33K/yr605K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
70%top-5 click share · 12 brands · 15 sellers

Flapen Score

Mothers Day Gift Basket against its category

The dotted line is the Beauty & Personal Care average. Past it, Mothers Day Gift Basket is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mothers Day Gift Basket market on Amazon at a glance

Shoppers on Amazon United States searched for Mothers Day Gift Basket 605K times last year and spent an estimated $33K. The top 5 brands take 77% of clicks. Demand peaks in Apr–May. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 605K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated $33K a year.

Searches, last 12 months
605K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
0.2%
Market size, estimated
$33Ka year
Peak month
May529.4× the quietest month
Top search term
mothers day gift basket213K searches a year

02 · Price

A sale here is worth $32.08.

Listings sell for $32.08 on average, from $15.09 to $44.34. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,000 to 1,250 of them. At $32.08 that is $32K to $40K a year per listing.

Average price
$32.08inside the $15 to $100 sweet spot
Price range
$15.09–$44.34
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
1,000–1,250
Revenue per listing a year
$32K–$40K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #411 within Sets & Kits. It carries 2,002 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#411in Sets & Kits
Average rating
4.73 starsAmazon United States average 4.42 stars
Average reviews
2,002per listing
Listings tracked
14

04 · Newcomers

3 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
3Amazon's first-year sales bar
Average brand age
29 months

Products

Top Mothers Day Gift Basket products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.

Brands

12 falling

Sellers

15

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

18%

  • Brand 146%
  • Brand 211%
  • Brand 37%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Mothers Day Gift Basket search demand

Weekly searches over the year, seasonality beneath. Pick a range.

350K250KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May · busiest ÷ quietest = 529.4×

Search terms

Top Mothers Day Gift Basket search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mothers day gift basket213K/yr
  • mothers day basket175K/yr
  • mothers day gift baskets55K/yr
  • mothers day baskets35K/yr
  • mothers day gifts basket27K/yr
  • mothers day gift baskets for women16K/yr
  • gift baskets for mothers day15K/yr
  • mother day basket11K/yr
  • mother day gift basket10K/yr
  • mothers day gift baskets for mom9K/yr

Reviews and returns

What reviews say buyers love and hate about Mothers Day Gift Basket

We read the reviews and the return reasons for every product selling here.

47%of positive reviews mention “Gifting Purpose”
38%of negative reviews mention “Size-Overall”
1.4%of orders come back
“The bag is kinda small”
A buyer, on “Size-Overall”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Mothers Day Gift Basket questions

Answered from the same tracked data.