Moroccan Oil Purple

Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.0% of those searches ended in a purchase. Searches in the last 90 days moved +9.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $144K a year.

Searches, last 12 months

47K

Growth, 90 days vs prior 90

+9.7%

Conversion, latest week

12.0%

Market size, estimated

$144Ka year

Peak month

June1.8× the quietest month

Top search term

moroccan oil purple15K searches a year

Listings sell for $25.69 on average, from $17.88 to $36.37. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $25.69 that is $6K to $13K a year per listing.

Average price

$25.69inside the $15 to $100 sweet spot

Price range

$17.88–$36.37

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

$6K–$13K

Returns

0.9%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.5% of listings are out of stock. The average listing ranks #122 within Hair Treatment Oils. It carries 4,360 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

14.5%

Average rank

#122in Hair Treatment Oils

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

4,360per listing

Listings tracked

4

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

60 months