Moroccan Hair Oil

Shoppers searched for this 123K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved +5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $230K a year.

Searches, last 12 months

123K

Growth, 90 days vs prior 90

+5.9%

Conversion, latest week

6.7%

Market size, estimated

$230Ka year

Peak month

December1.7× the quietest month

Top search term

moroccan hair oil51K searches a year

Listings sell for $27.90 on average, from $6.70 to $47.61. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $27.90 that is $14K to $21K a year per listing.

Average price

$27.90inside the $15 to $100 sweet spot

Price range

$6.70–$47.61

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

500–750

Revenue per listing a year

$14K–$21K

Returns

0.6%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #16 within Hair Treatment Oils. It carries 45,008 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

7.7%

Average rank

#16in Hair Treatment Oils

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

45,008per listing

Listings tracked

9

The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

66 months