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Monte Blanco Cologne Men

Fail

Shoppers spend an estimated $0 a year here, so Monte Blanco Cologne Men is a Fail.

Flapen Score
24
24 / 100
Ranks 10,896 of 10,978 Beauty & Personal Care niches · −24 vs the category median of 48
Market size
$0/yr10K searches / yr
90-day growth
-26.5%search demand this quarter
Competition
85%top-5 click share · 2 brands · 22 sellers

Flapen Score

Monte Blanco Cologne Men against its category

The dotted line is the Beauty & Personal Care average. Past it, Monte Blanco Cologne Men is stronger. Inside it, weaker.

24Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Monte Blanco Cologne Men market on Amazon at a glance

Shoppers on Amazon United States searched for Monte Blanco Cologne Men 10K times last year and spent an estimated $0. All 2 brands take every click. Demand peaks in Feb–Dec. Flapen scores it 24 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 10K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -26.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
10K
Growth, 90 days vs prior 90
-26.5%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
December5.6× the quietest month
Top search term
monblack perfume hombre6K searches a year

02 · Price

A sale here is worth $100.68.

Listings sell for $100.68 on average, from $53.73 to $131.87. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $100.68 that is $0 to $10K a year per listing.

Average price
$100.68above the $15 to $100 sweet spot
Price range
$53.73–$131.87
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
0–100
Units per listing a year
0–100
Revenue per listing a year
$0–$10K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #213 within Men's. It carries 11,902 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
88%
Out of stock, average day
0.0%
Average rank
#213in Men's
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
11,902per listing
Listings tracked
8

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 126 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
126 months

Products

Top Monte Blanco Cologne Men products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

Brands

2 rising

Sellers

22

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

0%

  • Brand 194%
  • Brand 26%

Demand

Monte Blanco Cologne Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Black Friday '25Holiday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb, Dec · busiest ÷ quietest = 5.6×

Search terms

Top Monte Blanco Cologne Men search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • monblack perfume hombre6K/yr
  • mount black perfume for men2K/yr
  • mon black perfume for men2K/yr
  • monte blanco cologne men837/yr

Reviews and returns

What reviews say buyers love and hate about Monte Blanco Cologne Men

We read the reviews and the return reasons for every product selling here.

77%of positive reviews mention “Smell”
56%of negative reviews mention “Smell”
<0.1%of orders come back, a rate Amazon rounds to zero
“No fragrance”
A buyer, on “Smell”56% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Monte Blanco Cologne Men questions

Answered from the same tracked data.