Molton Brown Body Lotion
MaybeProducts sell for $30.80 on average, inside the sweet spot. But shoppers spend an estimated $105K a year here, so Molton Brown Body Lotion is a Maybe.
- Flapen Score
- 53 / 100Top 26% of 10,978 Beauty & Personal Care niches · +5 vs the category median of 4853
- Market size
- $105K/yr57K searches / yr
- 90-day growth
- +4.5%search demand this quarter
- Competition
- 47%top-5 click share · 15 brands · 557 sellers
Flapen Score
Molton Brown Body Lotion against its category
The dotted line is the Beauty & Personal Care average. Past it, Molton Brown Body Lotion is stronger. Inside it, weaker.
Market
The Molton Brown Body Lotion market on Amazon at a glance
Shoppers on Amazon United States searched for Molton Brown Body Lotion 57K times last year and spent an estimated $105K. The top 5 brands take 86% of clicks. Demand peaks in Dec. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 6.0% of those searches ended in a purchase.
Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved +4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $105K a year.
- Searches, last 12 months
- 57K
- Growth, 90 days vs prior 90
- +4.5%
- Conversion, latest week
- 6.0%
- Market size, estimated
- $105Ka year
- Peak month
- December1.6× the quietest month
- Top search term
- molton brown body lotion25K searches a year
02 · Price
A sale here is worth $30.80.
Listings sell for $30.80 on average, from $6.75 to $54.61. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $30.80 that is $3K to $8K a year per listing.
- Average price
- $30.80inside the $15 to $100 sweet spot
- Price range
- $6.75–$54.61
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$8K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.8% of listings are out of stock. The average listing ranks #1,336 within Lotions. It carries 1,520 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 9.8%
- Average rank
- #1,336in Lotions
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 1,520per listing
- Listings tracked
- 34
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 75 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 75 months
Products
Top Molton Brown Body Lotion products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 rising
Sellers
557
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
47%
Top 20: 85%
Open market
13%
- Brand 167%
- Brand 29%
- Brand 35%
- Brand 43%
- Brand 52%
- Brand 62%
- Open — no brand owns it (9 brands, 13%)
Demand
Molton Brown Body Lotion search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.6×
Search terms
Top Molton Brown Body Lotion search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- molton brown body lotion25K/yr
- bergamot lotion13K/yr
- molton brown lotion11K/yr
- bergamot body lotion6K/yr
- bergamot lotion for women3K/yr
Reviews and returns
What reviews say buyers love and hate about Molton Brown Body Lotion
We read the reviews and the return reasons for every product selling here.
“Awful smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Molton Brown Body Lotion questions
Answered from the same tracked data.









