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Moisturizer Face Cream with Spf 50

Maybe

Buyers convert on 12.8% of searches. But the top 5 brands take 100% of clicks, so Moisturizer Face Cream with Spf 50 is a Maybe.

Flapen Score
58
58 / 100
Top 12% of 10,978 Beauty & Personal Care niches · +10 vs the category median of 48
Market size
$660K/yr257K searches / yr
90-day growth
+53.2%search demand this quarter
Competition
74%top-5 click share · 4 brands · 100 sellers

Flapen Score

Moisturizer Face Cream with Spf 50 against its category

The dotted line is the Beauty & Personal Care average. Past it, Moisturizer Face Cream with Spf 50 is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Moisturizer Face Cream with Spf 50 market on Amazon at a glance

Shoppers on Amazon United States searched for Moisturizer Face Cream with Spf 50 257K times last year and spent an estimated $660K. All 4 brands take every click. Demand peaks in Apr–May–Jun. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 12.8% of those searches ended in a purchase.

Shoppers searched for this 257K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.8% of those searches ended in a purchase. Searches in the last 90 days moved +53.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $660K a year.

Searches, last 12 months
257K
Growth, 90 days vs prior 90
+53.2%
Conversion, latest week
12.8%
Market size, estimated
$660Ka year
Peak month
May1.9× the quietest month
Top search term
naturium sunscreen63K searches a year

02 · Price

A sale here is worth $20.07.

Listings sell for $20.07 on average, from $11.91 to $34.82. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,500 to 3,000 of them. At $20.07 that is $50K to $60K a year per listing.

Average price
$20.07inside the $15 to $100 sweet spot
Price range
$11.91–$34.82
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
2,500–3,000
Revenue per listing a year
$50K–$60K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #422 within Face Moisturizers. It carries 12,156 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#422in Face Moisturizers
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
12,156per listing
Listings tracked
13

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
72 months

Products

Top Moisturizer Face Cream with Spf 50 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

4 flat

Sellers

100

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

0%

  • Brand 159%
  • Brand 232%
  • Brand 37%
  • Brand 42%
  • Open — no brand owns it (0%)

Demand

Moisturizer Face Cream with Spf 50 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 1.9×

Search terms

Top Moisturizer Face Cream with Spf 50 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • naturium sunscreen63K/yr
  • cerave ultra light moisturizer spf 3051K/yr
  • naturium spf20K/yr
  • naturium sunscreen spf 5016K/yr
  • naturium dew-glow moisturizer spf 5017K/yr
  • cetaphil daily facial moisturizer spf 5017K/yr
  • cerave lightweight moisturizer17K/yr
  • cetaphil spf 5010K/yr
  • neutrogena hydro boost spf12K/yr
  • cerave ultra light moisturizing lotion12K/yr

Reviews and returns

What reviews say buyers love and hate about Moisturizer Face Cream with Spf 50

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Moist/Dry”
10%of negative reviews mention “Allergies”
0.8%of orders come back
“Severe Allergic Reaction”
A buyer, on “Allergies”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Moisturizer Face Cream with Spf 50 questions

Answered from the same tracked data.