Mizani True Textures

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.9% of those searches ended in a purchase. Searches in the last 90 days moved +56.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $149K a year.

Searches, last 12 months

59K

Growth, 90 days vs prior 90

+56.0%

Conversion, latest week

8.9%

Market size, estimated

$149Ka year

Peak month

July1.6× the quietest month

Top search term

mizani true textures27K searches a year

Listings sell for $28.40 on average, from $24.25 to $45.40. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $28.40 that is $14K to $21K a year per listing.

Average price

$28.40inside the $15 to $100 sweet spot

Price range

$24.25–$45.40

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

500–750

Revenue per listing a year

$14K–$21K

Returns

1.1%of orders · Amazon United States median 2.1%

44% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 8.5% of listings are out of stock. The average listing ranks #501 within Creams & Lotions. It carries 1,212 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

44%

Prime listings

89%

Out of stock, average day

8.5%

Average rank

#501in Creams & Lotions

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

1,212per listing

Listings tracked

9

The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

77 months