Minoxidil for Men

Shoppers searched for this 11.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved -9.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20.0M a year.

Searches, last 12 months

11.2M

Growth, 90 days vs prior 90

-9.2%

Conversion, latest week

6.0%

Market size, estimated

$20.0Ma year

Peak month

February1.2× the quietest month

Top search term

minoxidil for men5.6M searches a year

Listings sell for $29.96 on average, from $8.82 to $56.38. Amazon reports units sold in ranges. This niche sold 600K to 800K a year. The average listing sells 30,000 to 40,000 of them. At $29.96 that is $899K to $1.2M a year per listing.

Average price

$29.96inside the $15 to $100 sweet spot

Price range

$8.82–$56.38

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

600K–800K

Units per listing a year

30,000–40,000

Revenue per listing a year

$899K–$1.2M

Returns

0.1%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #78 within Hair Loss Products. It carries 4,725 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

70%

Out of stock, average day

1.3%

Average rank

#78in Hair Loss Products

Average rating

4.22 starsAmazon United States average 4.42 stars

Average reviews

4,725per listing

Listings tracked

20

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

47 months