Skip to content

Minnie Mouse Makeup

Fail

Shoppers spend an estimated $17K a year here, so Minnie Mouse Makeup is a Fail.

Flapen Score
35
35 / 100
Ranks 10,006 of 10,978 Beauty & Personal Care niches · −13 vs the category median of 48
Market size
$17K/yr53K searches / yr
90-day growth
-17.0%search demand this quarter
Competition
57%top-5 click share · 13 brands · 40 sellers

Flapen Score

Minnie Mouse Makeup against its category

The dotted line is the Beauty & Personal Care average. Past it, Minnie Mouse Makeup is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Minnie Mouse Makeup market on Amazon at a glance

Shoppers on Amazon United States searched for Minnie Mouse Makeup 53K times last year and spent an estimated $17K. The top 5 brands take 83% of clicks. Demand peaks in Nov–Dec. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 2.7% of those searches ended in a purchase.

Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -17.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $17K a year.

Searches, last 12 months
53K
Growth, 90 days vs prior 90
-17.0%
Conversion, latest week
2.7%
Market size, estimated
$17Ka year
Peak month
December4.5× the quietest month
Top search term
minnie mouse makeup23K searches a year

02 · Price

A sale here is worth $11.53.

Listings sell for $11.53 on average, from $4.77 to $29.88. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $11.53 that is $0 to $1K a year per listing.

Average price
$11.53under the $15 to $100 sweet spot
Price range
$4.77–$29.88
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #416 within Lips. It carries 2,029 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#416in Lips
Average rating
4.68 starsAmazon United States average 4.42 stars
Average reviews
2,029per listing
Listings tracked
22

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Minnie Mouse Makeup products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 rising

Sellers

40

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

57%

Top 20: 98%

Open market

13%

  • Brand 144%
  • Brand 214%
  • Brand 311%
  • Brand 47%
  • Brand 56%
  • Brand 64%
  • Open — no brand owns it (7 brands, 13%)

Demand

Minnie Mouse Makeup search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.5×

Search terms

Top Minnie Mouse Makeup search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • minnie mouse makeup23K/yr
  • minnie mouse makeup set for kids9K/yr
  • minnie mouse lip gloss7K/yr
  • mickey mouse makeup4K/yr
  • minnie mouse make up3K/yr
  • minnie mouse chapstick4K/yr
  • minnie mouse makeup set4K/yr

Reviews and returns

What reviews say buyers love and hate about Minnie Mouse Makeup

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
34%of negative reviews mention “Size-Overall”
1.7%of orders come back
“Extra small toys”
A buyer, on “Size-Overall”34% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Minnie Mouse Makeup questions

Answered from the same tracked data.