Mini Setting Powder

Shoppers searched for this 151K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved +8.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $130K a year.

Searches, last 12 months

151K

Growth, 90 days vs prior 90

+8.0%

Conversion, latest week

6.1%

Market size, estimated

$130Ka year

Peak month

January1.5× the quietest month

Top search term

morphe setting powder66K searches a year

Listings sell for $14.08 on average, from $4.53 to $21.64. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $14.08 that is $4K to $7K a year per listing.

Average price

$14.08under the $15 to $100 sweet spot

Price range

$4.53–$21.64

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$4K–$7K

Returns

1.2%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #111 within Face. It carries 2,228 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

5.8%

Average rank

#111in Face

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

2,228per listing

Listings tracked

15

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

59 months