Mini Powder Puff

Shoppers searched for this 198K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved +7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $138K a year.

Searches, last 12 months

198K

Growth, 90 days vs prior 90

+7.5%

Conversion, latest week

6.2%

Market size, estimated

$138Ka year

Peak month

July1.3× the quietest month

Top search term

mini powder puff54K searches a year

Listings sell for $11.21 on average, from $4.10 to $45.12. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $11.21 that is $6K to $8K a year per listing.

Average price

$11.21under the $15 to $100 sweet spot

Price range

$4.10–$45.12

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

$6K–$8K

Returns

0.5%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #185 within Makeup Brushes & Tools. It carries 2,494 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

5.3%

Average rank

#185in Makeup Brushes & Tools

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

2,494per listing

Listings tracked

27

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

3Amazon's first-year sales bar

Average brand age

36 months