Mini Perfume Set

Shoppers searched for this 2.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -5.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.7M a year.

Searches, last 12 months

2.2M

Growth, 90 days vs prior 90

-5.3%

Conversion, latest week

1.1%

Market size, estimated

$1.7Ma year

Peak month

December4.3× the quietest month

Top search term

miss dior399K searches a year

Listings sell for $74.17 on average, from $7.04 to $193.69. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $74.17 that is $19K to $37K a year per listing.

Average price

$74.17inside the $15 to $100 sweet spot

Price range

$7.04–$193.69

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

250–500

Revenue per listing a year

$19K–$37K

Returns

0.2%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #722 within Women's. It carries 1,068 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

87%

Out of stock, average day

4.2%

Average rank

#722in Women's

Average rating

4.33 starsAmazon United States average 4.42 stars

Average reviews

1,068per listing

Listings tracked

45

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

4Amazon's first-year sales bar

Average brand age

59 months