Skip to content

Mini Hair Brush

Fail

Prices span $3.81–$12.85, mostly outside the sweet spot, so Mini Hair Brush is a Fail.

Flapen Score
49
49 / 100
Top 42% of 10,978 Beauty & Personal Care niches · +1 vs the category median of 48
Market size
$1.1M/yr2.4M searches / yr
90-day growth
+8.9%search demand this quarter
Competition
54%top-5 click share · 10 brands · 45 sellers

Flapen Score

Mini Hair Brush against its category

The dotted line is the Beauty & Personal Care average. Past it, Mini Hair Brush is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mini Hair Brush market on Amazon at a glance

Shoppers on Amazon United States searched for Mini Hair Brush 2.4M times last year and spent an estimated $1.1M. The top 5 brands take 88% of clicks. Demand peaks in Aug. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 5.9% of those searches ended in a purchase.

Shoppers searched for this 2.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +8.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months
2.4M
Growth, 90 days vs prior 90
+8.9%
Conversion, latest week
5.9%
Market size, estimated
$1.1Ma year
Peak month
August1.9× the quietest month
Top search term
mini hair brush541K searches a year

02 · Price

A sale here is worth $7.61.

Listings sell for $7.61 on average, from $3.81 to $12.85. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 6,000 to 8,000 of them. At $7.61 that is $46K to $61K a year per listing.

Average price
$7.61under the $15 to $100 sweet spot
Price range
$3.81–$12.85
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
150K–200K
Units per listing a year
6,000–8,000
Revenue per listing a year
$46K–$61K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #104 within Hair Brushes. It carries 5,799 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#104in Hair Brushes
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
5,799per listing
Listings tracked
22

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
41 months

Products

Top Mini Hair Brush products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

45

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

54%

Top 20: 97%

Open market

9%

  • Brand 164%
  • Brand 210%
  • Brand 36%
  • Brand 45%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (4 brands, 9%)

Demand

Mini Hair Brush search demand

Weekly searches over the year, seasonality beneath. Pick a range.

80K60KSpike '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.9×

Search terms

Top Mini Hair Brush search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mini hair brush541K/yr
  • travel hair brush330K/yr
  • travel brush221K/yr
  • mini brush224K/yr
  • small hair brush158K/yr
  • mini wet brush164K/yr
  • wet brush mini119K/yr
  • mini hairbrush104K/yr
  • small brush91K/yr
  • travel brush for women71K/yr

Reviews and returns

What reviews say buyers love and hate about Mini Hair Brush

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Size-Overall”
15%of negative reviews mention “Size-Overall”
1.0%of orders come back
“the handle is short”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Mini Hair Brush questions

Answered from the same tracked data.