Mini Flat Iron

Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.7M a year.

Searches, last 12 months

1.9M

Growth, 90 days vs prior 90

-6.6%

Conversion, latest week

4.6%

Market size, estimated

$1.7Ma year

Peak month

February1.3× the quietest month

Top search term

mini flat iron350K searches a year

Listings sell for $20.15 on average, from $6.22 to $45.97. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 2,000 to 2,500 of them. At $20.15 that is $40K to $50K a year per listing.

Average price

$20.15inside the $15 to $100 sweet spot

Price range

$6.22–$45.97

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

2,000–2,500

Revenue per listing a year

$40K–$50K

Returns

3.8%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #96 within Irons. It carries 3,416 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

5.6%

Average rank

#96in Irons

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

3,416per listing

Listings tracked

35

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

35 months