Mini Face Roller
FailThe top 5 brands take 98% of clicks, so Mini Face Roller is a Fail.
- Flapen Score
- 49 / 100Top 42% of 10,978 Beauty & Personal Care niches · +1 vs the category median of 4849
- Market size
- $406K/yr112K searches / yr
- 90-day growth
- -0.1%search demand this quarter
- Competition
- 75%top-5 click share · 6 brands · 19 sellers
Flapen Score
Mini Face Roller against its category
The dotted line is the Beauty & Personal Care average. Past it, Mini Face Roller is stronger. Inside it, weaker.
Market
The Mini Face Roller market on Amazon at a glance
Shoppers on Amazon United States searched for Mini Face Roller 112K times last year and spent an estimated $406K. The top 5 brands take 98% of clicks. Demand peaks in Aug. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 15.3% of those searches ended in a purchase.
Shoppers searched for this 112K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.3% of those searches ended in a purchase. Searches in the last 90 days moved -0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $406K a year.
- Searches, last 12 months
- 112K
- Growth, 90 days vs prior 90
- -0.1%
- Conversion, latest week
- 15.3%
- Market size, estimated
- $406Ka year
- Peak month
- August2.1× the quietest month
- Top search term
- tea tree eyelid cleanser24K searches a year
02 · Price
A sale here is worth $23.66.
Listings sell for $23.66 on average, from $15.04 to $53.54. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $23.66 that is $18K to $24K a year per listing.
- Average price
- $23.66inside the $15 to $100 sweet spot
- Price range
- $15.04–$53.54
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $18K–$24K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #200 within Cleansers. It carries 2,462 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #200in Cleansers
- Average rating
- 4.65 starsAmazon United States average 4.42 stars
- Average reviews
- 2,462per listing
- Listings tracked
- 13
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 80 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 80 months
Products
Top Mini Face Roller products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.
Brands
6 rising
Sellers
19
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
0%
- Brand 138%
- Brand 237%
- Brand 318%
- Brand 43%
- Brand 52%
- Brand 62%
Demand
Mini Face Roller search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 2.1×
Search terms
Top Mini Face Roller search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tea tree eyelid cleanser24K/yr
- optase eyelid cleansing gel24K/yr
- tea tree oil eyelid cleanser7K/yr
- tea tree eye wash6K/yr
- tea tree oil for eyes6K/yr
- tea tree eyelid and facial cleanser7K/yr
- tea tree oil for eyelid mites4K/yr
- optase tea tree oil eyelid cleansing gel5K/yr
- optase gel4K/yr
- optase tea tree eyelid cleanser2K/yr
Reviews and returns
What reviews say buyers love and hate about Mini Face Roller
We read the reviews and the return reasons for every product selling here.
“Irritation”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mini Face Roller questions
Answered from the same tracked data.









