Mini Face Lotion

Shoppers searched for this 723K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.6% of those searches ended in a purchase. Searches in the last 90 days moved +6.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months

723K

Growth, 90 days vs prior 90

+6.7%

Conversion, latest week

14.6%

Market size, estimated

$1.2Ma year

Top search term

elf moisturizer200K searches a year

Listings sell for $11.34 on average, from $5.73 to $17.77. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 6,000 to 8,000 of them. At $11.34 that is $68K to $91K a year per listing.

Average price

$11.34under the $15 to $100 sweet spot

Price range

$5.73–$17.77

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

6,000–8,000

Revenue per listing a year

$68K–$91K

Returns

0.5%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #128 within Face Moisturizers. It carries 13,013 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#128in Face Moisturizers

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

13,013per listing

Listings tracked

14

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

61 months