Mini Dual Purpose Curling Iron
FailDemand is soft, at -56.6% this quarter, so Mini Dual Purpose Curling Iron is a Fail.
- Flapen Score
- 37 / 100Ranks 9,560 of 10,978 Beauty & Personal Care niches · −11 vs the category median of 4837
- Market size
- $12K/yr25K searches / yr
- 90-day growth
- -56.6%search demand this quarter
- Competition
- 56%top-5 click share · 11 brands · 31 sellers
Flapen Score
Mini Dual Purpose Curling Iron against its category
The dotted line is the Beauty & Personal Care average. Past it, Mini Dual Purpose Curling Iron is stronger. Inside it, weaker.
Market
The Mini Dual Purpose Curling Iron market on Amazon at a glance
Shoppers on Amazon United States searched for Mini Dual Purpose Curling Iron 25K times last year and spent an estimated $12K. The top 5 brands take 79% of clicks. Demand peaks in Jan–Feb–Mar–Dec. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 2.4% of those searches ended in a purchase.
Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -56.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $12K a year.
- Searches, last 12 months
- 25K
- Growth, 90 days vs prior 90
- -56.6%
- Conversion, latest week
- 2.4%
- Market size, estimated
- $12Ka year
- Peak month
- January7.3× the quietest month
- Top search term
- mini dual purpose curling iron14K searches a year
02 · Price
A sale here is worth $18.99.
Listings sell for $18.99 on average, from $6.75 to $45.97. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $18.99 that is $0 to $2K a year per listing.
- Average price
- $18.99inside the $15 to $100 sweet spot
- Price range
- $6.75–$45.97
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 5.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 27.9% of listings are out of stock. The average listing ranks #321 within Irons. It carries 3,102 reviews at 3.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 71%
- Out of stock, average day
- 27.9%
- Average rank
- #321in Irons
- Average rating
- 3.56 starsAmazon United States average 4.42 stars
- Average reviews
- 3,102per listing
- Listings tracked
- 17
04 · Newcomers
1 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 26 months
Products
Top Mini Dual Purpose Curling Iron products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
31
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
56%
Top 20: 100%
Open market
14%
- Brand 131%
- Brand 216%
- Brand 314%
- Brand 410%
- Brand 58%
- Brand 68%
- Open — no brand owns it (5 brands, 14%)
Demand
Mini Dual Purpose Curling Iron search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Mar, Dec · busiest ÷ quietest = 7.3×
Search terms
Top Mini Dual Purpose Curling Iron search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mini dual purpose curling iron14K/yr
- mini dual purpose curling iron for short hair3K/yr
- mini dual-purpose curling iron2K/yr
- mini dual curling iron2K/yr
- mini dual curling iron for short hair723/yr
- ceramic mini hair curler2K/yr
- ceramic mini hair curler for short hair1K/yr
Reviews and returns
What reviews say buyers love and hate about Mini Dual Purpose Curling Iron
We read the reviews and the return reasons for every product selling here.
“Only good for short hair”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mini Dual Purpose Curling Iron questions
Answered from the same tracked data.









