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Mini Clips

Fail

Prices span $2.64–$9.97, mostly outside the sweet spot, so Mini Clips is a Fail.

Flapen Score
45
45 / 100
Ranks 6,474 of 10,978 Beauty & Personal Care niches · −3 vs the category median of 48
Market size
$76K/yr184K searches / yr
90-day growth
+11.8%search demand this quarter
Competition
51%top-5 click share · 27 brands · 40 sellers

Flapen Score

Mini Clips against its category

The dotted line is the Beauty & Personal Care average. Past it, Mini Clips is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mini Clips market on Amazon at a glance

Shoppers on Amazon United States searched for Mini Clips 184K times last year and spent an estimated $76K. The top 5 brands take 58% of clicks. Demand peaks in May–Jun–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 6.0% of those searches ended in a purchase.

Shoppers searched for this 184K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved +11.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $76K a year.

Searches, last 12 months
184K
Growth, 90 days vs prior 90
+11.8%
Conversion, latest week
6.0%
Market size, estimated
$76Ka year
Peak month
December1.8× the quietest month
Top search term
mini clips82K searches a year

02 · Price

A sale here is worth $6.88.

Listings sell for $6.88 on average, from $2.64 to $9.97. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $6.88 that is $2K to $3K a year per listing.

Average price
$6.88under the $15 to $100 sweet spot
Price range
$2.64–$9.97
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
$2K–$3K
Returns
1.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #152 within Clips & Barrettes. It carries 4,101 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
3.9%
Average rank
#152in Clips & Barrettes
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
4,101per listing
Listings tracked
35

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
40 months

Products

Top Mini Clips products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

27 falling

Sellers

40

Top-5 brand share

58%

Top 20: 94%

Top-5 click share

51%

Top 20: 86%

Open market

37%

  • Brand 116%
  • Brand 215%
  • Brand 314%
  • Brand 48%
  • Brand 56%
  • Brand 65%

Demand

Mini Clips search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KPrime Day '25Spike '25Holiday '25JulAugSepOctNovDecJanFebMarAprMayJun

Peak months: May, Jun, Dec · busiest ÷ quietest = 1.8×

Search terms

Top Mini Clips search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mini clips82K/yr
  • tiny clips16K/yr
  • small clips for crafts13K/yr
  • craft clips16K/yr
  • mini clip10K/yr
  • little clips10K/yr
  • small clips for hanging13K/yr
  • mini clips for crafts12K/yr
  • tiny clips for crafts5K/yr
  • tiny clip3K/yr

Reviews and returns

What reviews say buyers love and hate about Mini Clips

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Quality-Overall”
32%of negative reviews mention “Size-Overall”
1.5%of orders come back
“Bigger than I thought”
A buyer, on “Size-Overall”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Mini Clips questions

Answered from the same tracked data.