Mineral Powder Foundation
FailThe top 5 brands take 100% of clicks, so Mineral Powder Foundation is a Fail.
- Flapen Score
- 44 / 100Ranks 6,956 of 10,978 Beauty & Personal Care niches · −4 vs the category median of 4844
- Market size
- $314K/yr119K searches / yr
- 90-day growth
- +13.0%search demand this quarter
- Competition
- 94%top-5 click share · 1 brands · 3 sellers
Flapen Score
Mineral Powder Foundation against its category
The dotted line is the Beauty & Personal Care average. Past it, Mineral Powder Foundation is stronger. Inside it, weaker.
Market
The Mineral Powder Foundation market on Amazon at a glance
Shoppers on Amazon United States searched for Mineral Powder Foundation 119K times last year and spent an estimated $314K. One brand takes every click. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 8.7% of those searches ended in a purchase.
Shoppers searched for this 119K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.7% of those searches ended in a purchase. Searches in the last 90 days moved +13.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $314K a year.
- Searches, last 12 months
- 119K
- Growth, 90 days vs prior 90
- +13.0%
- Conversion, latest week
- 8.7%
- Market size, estimated
- $314Ka year
- Peak month
- July1.4× the quietest month
- Top search term
- bare minerals mineral veil45K searches a year
02 · Price
A sale here is worth $30.09.
Listings sell for $30.09 on average, from $18.88 to $32.75. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,500 to 2,000 of them. At $30.09 that is $45K to $60K a year per listing.
- Average price
- $30.09inside the $15 to $100 sweet spot
- Price range
- $18.88–$32.75
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $45K–$60K
- Returns
- 2.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #33 within Face. It carries 1,594 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 7.7%
- Average rank
- #33in Face
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 1,594per listing
- Listings tracked
- 7
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 96 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 96 months
Products
Top Mineral Powder Foundation products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
bareMinerals Mineral Veil Translucent Setting Powder Original Translucent Vegan Cruelty-Free & Dermatologist-Tested
- Price
- $31.43
- Rating
- 4.7/5
- Reviews
- 4,419
- Age
- 18y ago

bareMinerals Mineral Veil Translucent Setting Powder SPF 25 Translucent Vegan Cruelty-Free & Dermatologist-Tested
- Price
- $30.99
- Rating
- 4.7/5
- Reviews
- 3,932
- Age
- 16y ago

Original Mineral Veil Talc-Free Pressed Setting Powder Sheer Light Vegan Cruelty-Free & Dermatologist-Tested
- Price
- $32.75
- Rating
- 4.6/5
- Reviews
- 572
- Age
- 1y ago

bareMinerals Mineral Veil Translucent Setting Powder Original Translucent Travel Size Vegan Cruelty-Free & Dermatologist-Tested
- Price
- $18.88
- Rating
- 4.5/5
- Reviews
- 121
- Age
- 3y ago

Original Mineral Veil Talc-Free Pressed Setting Powder Translucent Vegan Cruelty-Free & Dermatologist-Tested
- Price
- $32.31
- Rating
- 4.6/5
- Reviews
- 572
- Age
- 1y ago
Trending
estimated 90-day click momentum
bareMinerals Mineral Veil Translucent Setting Powder Original Translucent Travel Size Vegan Cruelty-Free & Dermatologist-Tested
- Price
- $18.88
- Rating
- 4.5/5
- Reviews
- 121
- Age
- 3y ago

Original Mineral Veil Talc-Free Pressed Setting Powder Sheer Light Vegan Cruelty-Free & Dermatologist-Tested
- Price
- $32.75
- Rating
- 4.6/5
- Reviews
- 572
- Age
- 1y ago

bareMinerals Mineral Veil Translucent Setting Powder Tinted Mineral Veil Vegan Cruelty-Free & Dermatologist-Tested
- Price
- $32.17
- Rating
- 4.5/5
- Reviews
- 972
- Age
- 18y ago

bareMinerals Mineral Veil Translucent Setting Powder Original Translucent Vegan Cruelty-Free & Dermatologist-Tested
- Price
- $31.43
- Rating
- 4.7/5
- Reviews
- 4,419
- Age
- 18y ago

bareMinerals Mineral Veil Translucent Setting Powder SPF 25 Translucent Vegan Cruelty-Free & Dermatologist-Tested
- Price
- $30.99
- Rating
- 4.7/5
- Reviews
- 3,932
- Age
- 16y ago
Newest
by launch date
Original Mineral Veil Talc-Free Pressed Setting Powder Sheer Light Vegan Cruelty-Free & Dermatologist-Tested
- Price
- $32.75
- Rating
- 4.6/5
- Reviews
- 572
- Age
- 1y ago

Original Mineral Veil Talc-Free Pressed Setting Powder Translucent Vegan Cruelty-Free & Dermatologist-Tested
- Price
- $32.31
- Rating
- 4.6/5
- Reviews
- 572
- Age
- 1y ago

Original Mineral Veil Talc-Free Pressed Setting Powder Sheer Medium Vegan Cruelty-Free & Dermatologist-Tested
- Price
- $32.08
- Rating
- 4.6/5
- Reviews
- 572
- Age
- 1y ago

bareMinerals Mineral Veil Translucent Setting Powder Original Translucent Travel Size Vegan Cruelty-Free & Dermatologist-Tested
- Price
- $18.88
- Rating
- 4.5/5
- Reviews
- 121
- Age
- 3y ago

bareMinerals Mineral Veil Translucent Setting Powder SPF 25 Translucent Vegan Cruelty-Free & Dermatologist-Tested
- Price
- $30.99
- Rating
- 4.7/5
- Reviews
- 3,932
- Age
- 16y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 94% of clicks. A locked shelf that new listings rarely crack.
Brands
1 flat
Sellers
3
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
94%
Top 20: 100%
Open market
0%
- bareMinerals100%
- Open — no brand owns it (0%)
Demand
Mineral Powder Foundation search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Mineral Powder Foundation search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- bare minerals mineral veil45K/yr
- mineral veil13K/yr
- bare minerals setting powder11K/yr
- mineral veil finishing powder bare minerals12K/yr
- bare minerals original mineral veil9K/yr
- bare minerals illuminating mineral veil6K/yr
- bare minerals veil4K/yr
- bare minerals translucent powder5K/yr
- bareminerals mineral veil4K/yr
- bare minerals mineral veil original6K/yr
Reviews and returns
What reviews say buyers love and hate about Mineral Powder Foundation
We read the reviews and the return reasons for every product selling here.
“Color Not as Expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mineral Powder Foundation questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









