Milk Moisturizer

Shoppers searched for this 822K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.9% of those searches ended in a purchase. Searches in the last 90 days moved -17.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.

Searches, last 12 months

822K

Growth, 90 days vs prior 90

-17.6%

Conversion, latest week

8.9%

Market size, estimated

$1.4Ma year

Peak month

November21.7× the quietest month

Top search term

tirtir milk skin toner310K searches a year

Listings sell for $19.56 on average, from $12.11 to $24.29. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 10,000 to 12,500 of them. At $19.56 that is $196K to $244K a year per listing.

Average price

$19.56inside the $15 to $100 sweet spot

Price range

$12.11–$24.29

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

10,000–12,500

Revenue per listing a year

$196K–$244K

Returns

1.6%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #73 within Toners & Astringents. It carries 4,939 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#73in Toners & Astringents

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

4,939per listing

Listings tracked

7

The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

58 months