Microblading Pen
FailThe top 5 brands take 100% of clicks, so Microblading Pen is a Fail.
- Flapen Score
- 43 / 100Ranks 7,421 of 10,978 Beauty & Personal Care niches · −5 vs the category median of 4843
- Market size
- $567K/yr843K searches / yr
- 90-day growth
- -27.7%search demand this quarter
- Competition
- 70%top-5 click share · 5 brands · 68 sellers
Flapen Score
Microblading Pen against its category
The dotted line is the Beauty & Personal Care average. Past it, Microblading Pen is stronger. Inside it, weaker.
Market
The Microblading Pen market on Amazon at a glance
Shoppers on Amazon United States searched for Microblading Pen 843K times last year and spent an estimated $567K. All 5 brands take every click. Demand peaks in Feb–Mar–Apr–May. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 6.1% of those searches ended in a purchase.
Shoppers searched for this 843K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved -27.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $567K a year.
- Searches, last 12 months
- 843K
- Growth, 90 days vs prior 90
- -27.7%
- Conversion, latest week
- 6.1%
- Market size, estimated
- $567Ka year
- Peak month
- April4.8× the quietest month
- Top search term
- imethod eyebrow pen134K searches a year
02 · Price
A sale here is worth $11.04.
Listings sell for $11.04 on average, from $7.76 to $17.76. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 3,000 to 4,000 of them. At $11.04 that is $33K to $44K a year per listing.
- Average price
- $11.04under the $15 to $100 sweet spot
- Price range
- $7.76–$17.76
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- $33K–$44K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #145 within Eyes. It carries 7,802 reviews at 4.11 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 1.0%
- Average rank
- #145in Eyes
- Average rating
- 4.11 starsAmazon United States average 4.42 stars
- Average reviews
- 7,802per listing
- Listings tracked
- 16
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Microblading Pen products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
LOreal Paris Faux Brow Hair-Like Filling Eyebrow Pen with Double-Brush Tip Fast & Precise Eyebrow Makeup Dark Brunette 0.04 Fl Oz
- Price
- $9.98
- Rating
- 4.2/5
- Reviews
- 6,661
- Age
- 1y ago

LOreal Paris Faux Brow Hair-Like Filling Eyebrow Pen with Double-Brush Tip Fast & Precise Eyebrow Makeup Brunette 0.03 Fl Oz
- Price
- $9.74
- Rating
- 4.2/5
- Reviews
- 6,661
- Age
- 1y ago

iMethod Eyebrow Pen - Eyebrow Pencil 2-in-1 Eyeliner Dual-Ended Brush-Tip Microblading 4d Eyebrow Pencils for women Long Lasting Waterproof Hair-Like Brow Pencil with Eyebrow Brush DarkBrown
- Price
- $14.77
- Rating
- 4.3/5
- Reviews
- 1,825
- Age
- 1y ago

iMethod Microblading Eyebrow Pen - Eyebrow Pencil Magical 2-in-1 Dual-Ended Eye Brow Pencils for Women with 4-Fork-Tip & Precise Brush-Tip Create Natural Hair-Like Brows Last All-Day Dark Brown
- Price
- $12.32
- Rating
- 4.2/5
- Reviews
- 10,647
- Age
- 2y ago

LOreal Paris Faux Brow Hair-Like Filling Eyebrow Pen with Double-Brush Tip Fast & Precise Eyebrow Makeup Light Brunette 0.04 Fl Oz
- Price
- $9.92
- Rating
- 4.2/5
- Reviews
- 6,661
- Age
- 1y ago
Trending
estimated 90-day click momentum
Dual-Ended Faux Brow Pen Hair-Like Liquid Eyebrow Pencil with Double-Brush Tip & Precise Single Tip Fast & Easy Makeup for Sparse Brows Waterproof & Smudge-Proof Eyebrows Light Brunette
- Price
- $9.54
- Rating
- 4.2/5
- Reviews
- 83
- Age
- 2mo ago

2 Tip UltraFine Pen - For Beard & Eyebrows - Water Resistant Natural Look Easy to Use Long Lasting - Beard Pencil Filler Eyebrow Pencil Filler - Beard Pen Brow Pen (BLACK)
- Price
- $17.76
- Rating
- 2.2/5
- Reviews
- 17
- Age
- 6mo ago

LOreal Paris Makeup Brow Stylist Definer Waterproof Eyebrow Pencil Ultra-Fine Mechanical Pencil Draws Tiny Brow Hairs and Fills in Sparse Areas and Gaps Brunette 0.003 Ounce (1 Count)
- Price
- $7.76
- Rating
- 4.5/5
- Reviews
- 55,596
- Age
- 10y ago

LOreal Paris Faux Brow Hair-Like Filling Eyebrow Pen with Double-Brush Tip Fast & Precise Eyebrow Makeup Dark Blonde 0.04 Fl Oz
- Price
- $9.78
- Rating
- 4.2/5
- Reviews
- 6,661
- Age
- 1y ago

LOreal Paris Infallible Up To 24H Wear Brow Lamination Water-Resistant Longwear Eyebrow Gel Make Up Clear/Transparent 0.16 Fl Oz
- Price
- $11.43
- Rating
- 4.5/5
- Reviews
- 5,249
- Age
- 2y ago
Newest
by launch date
Dual-Ended Faux Brow Pen Hair-Like Liquid Eyebrow Pencil with Double-Brush Tip & Precise Single Tip Fast & Easy Makeup for Sparse Brows Waterproof & Smudge-Proof Eyebrows Light Brunette
- Price
- $9.54
- Rating
- 4.2/5
- Reviews
- 83
- Age
- 2mo ago

2 Tip UltraFine Pen - For Beard & Eyebrows - Water Resistant Natural Look Easy to Use Long Lasting - Beard Pencil Filler Eyebrow Pencil Filler - Beard Pen Brow Pen (BLACK)
- Price
- $17.76
- Rating
- 2.2/5
- Reviews
- 17
- Age
- 6mo ago

Faux Brow Microblading Eyebrow Pencil with Hair Like Strokes Double-Brush Tip Filling Eyebrow Pen for Women Fast & Precise & Pigmented Makeup Great for Sparse and Full Brows(03 Dark Brown)
- Price
- $8.82
- Rating
- 4.0/5
- Reviews
- 298
- Age
- 11mo ago

LOreal Paris Faux Brow Hair-Like Filling Eyebrow Pen with Double-Brush Tip Fast & Precise Eyebrow Makeup Dark Brunette 0.04 Fl Oz
- Price
- $9.98
- Rating
- 4.2/5
- Reviews
- 6,661
- Age
- 1y ago

LOreal Paris Faux Brow Hair-Like Filling Eyebrow Pen with Double-Brush Tip Fast & Precise Eyebrow Makeup Brunette 0.03 Fl Oz
- Price
- $9.74
- Rating
- 4.2/5
- Reviews
- 6,661
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 70% of clicks. A locked shelf that new listings rarely crack.
Brands
5 rising
Sellers
68
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
70%
Top 20: 100%
Open market
0%
- L'Oreal Paris60%
- iMethod33%
- MOOMARTO4%
- Generic2%
- Espoce1%
- Open — no brand owns it (0%)
Demand
Microblading Pen search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Mar, Apr, May · busiest ÷ quietest = 4.8×
Search terms
Top Microblading Pen search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- imethod eyebrow pen134K/yr
- loreal faux brow pen155K/yr
- loreal brow47K/yr
- loreal eyebrow45K/yr
- faux brow loreal63K/yr
- diamalfi pencil para cejas22K/yr
- loreal brow pen71K/yr
- imethod 4d brow pen53K/yr
- loreal faux brow34K/yr
- loreal eyebrow pen43K/yr
Reviews and returns
What reviews say buyers love and hate about Microblading Pen
We read the reviews and the return reasons for every product selling here.
“Disappointed in the color”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Microblading Pen questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









